Career Coaching Secrets

From Accountant to Coach: Audrey Jeanrond on Reinvention and Clarity

Davis Nguyen

 In this episode of Career Coaching Secrets, host Kevin sits down with Audrey Jeanrond, founder of Be Best Coaching, to explore her unique journey from tax advisor and chartered accountant to executive coach and hypnotherapist. Audrey shares how her 15-year career in the Big Four shaped her people-centered approach, and how hypnotherapy transformed not only her personal life but also the breakthroughs she helps clients achieve.
She reveals why she doesn’t “package” her offers, she lets clients define the value of her coaching themselves, and explains how genuine conversations, deep 360 assessments, and trust-based relationships drive her success. Audrey also discusses scaling without losing impact, integrating hypnocoaching in executive settings, and using AI to streamline operations while staying focused on high-value coaching work.
This is a powerful episode for coaches, leaders, and entrepreneurs seeking clarity, transformation, and a new way of seeing coaching as an investment, not a cost.


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Audrey Jeanrond:

That's it. I do not package it. I don't have a product. I have a conversation and I tell you I let the client, the coachy, package the offer for me. Let me explain. First, I contribute and I give value in the conversation, in the relationship. And when I say I select my clients, this is my way to work with people. Is first to have a conversation because we are in the same networking event, because they have been seeing my work as a trainer or maybe in a team coaching or whatever the setting can be. We have a conversation. We have lunch, we go together to whatever networking event it is, we meet together and we have a real conversation. After that, I want to have a real 360 conversation to really understand where they're at.

Davis Nguyen :

Welcome to Career Coaching Secrets, the podcast where we talk with successful career coaches on how they built their success and the hard lessons they learned along the way. My name is Davis Wayne, and I'm the founder of Purple Circle, where we help career coaches scale their business to $100,000 years, $100,000 months, and even $100,000 weeks. Before Purple Circle, I've grown several seven and eight-figure career coaching businesses myself and have been a consultant at two career coaching businesses that are doing over $100 million each. Whether you're an established coach or building your practice for the first time, you'll discover the secrets to elevating your coaching business.

Kevin:

Welcome to Career Coaching Secrets Podcast. I'm Kevin, and today we are joined by Audrey Jean Ron. You are the founder of Be Best Coaching, been a coach for 10 plus years. Welcome to the show, Audrey.

Audrey Jeanrond:

Thank you so much, Kevin. And you know, I've heard it all around my name. I'm French originally, so which is pronounced Jean Ron, but I live in Germany, so I heard Jean Rond and all the possible biases.

Kevin:

You know, that's really interesting. You're talking about, yes, you used to you were pr Parisian, then moved to Germany. You could have been so many different things. You could have been a sushi chef, you could have been a professional golfer. But of all things, you chose to become a coach. And so curious, how did you end up into coaching and turning it into a business? Tell me your story.

Audrey Jeanrond:

Oh, thank you. And I have been many things before being a coach. I was first a lawyer, and a chartered accountant, and a tax advisor for the best part of 15 years first. I've been working in what we call the big four firms, you know, very big consulting firms, and I've been working with brilliant minds, very capable people doing extraordinary things. And that was the best part of the first 15 years of my career. And I was always driven here by helping people better understand very complex things and turning them into business opportunities with better understanding. That was always my goal. And I believe that coaching is also just that. The Excel sheets are not very common when you're a coach, but still I can do them. And you know, I've been a consultant for 15 years, and then I realized I loved everything about my job. Being around people, helping clients, working in teams, working the team dynamics and the politics of it in these very big firms. But when it came to doing the tax returns at the end of the day, that was not really my favorite thing to do. So you know what? I decided to quit more than 10 years ago. And some of the partners in the firm I was working with, they told me, What are you doing? Why don't you just stay in the firm and we will find something for you to do? But probably you just need to think a little bit more through it. And I was thinking, okay. And in the meantime, can you train people to do exactly what I was doing at that time, which was a little bit peculiar? So I started doing a hard skills training. And I realized at the end of the day, what I liked most was doing the training. And from training hard skills to training soft skills, training soft skills to coaching, it was just a little step. So it was for me very organic to go from the tax advisory side to the advisory side to the consulting side and then stepping into coaching and training. And I had the chance to stay in the same firm at first, to be an internal coach and an internal consultant before I set up my own brand and my own company four years ago. So I was very lucky.

Kevin:

Tell me a little bit about that decision, you know, four years ago when you made that transition from like internal to your own practice.

Audrey Jeanrond:

Yes, that's always a very big decision, and I see more and more people coming also to that, even also in here in Europe and in France. What is really interesting about that, it came to me. I was working in this big audit firm where actually there were some of the specificities of my coaching and mainly the hypnotherapy that I was not able to do being an internal coach. So I had really no other chance to really use fully coaching and fully hypnotherapy than become myself an independent coach and hypnotherapist. But maybe let me explain to you how I came to hypnotherapy because it's something that not everybody does. Yeah. I always had these up and downs, and a lot of people, managers, leaders, entrepreneurs, we have those up and downs. And in 2020, being ahead of learning and development at that time was not really easy because suddenly we had no training to go to and no training to give. So it was a really depressing time. And one of my best friends told me, Why don't you go and have a session or two maybe with a hypnotherapist? When I was like very skeptical at first. Remember, I was a tax advisor first. So going to hypnotherapy, are you sure? And I told him, you know why? Also, it's COVID. I can no, I can't go anywhere. He said, Oh, you can do that via Zoom. That time I was really lost. I was like, okay, let's try. I have nothing to lose. And I met this fantastic hypnotherapy from London, and in two sessions, I kid you not, in two sessions, this up and downs, I kept the up, but I left the down behind me. And for five years now, it has been for me, not that I don't have some good and bad days, but the very deep down I don't know them anymore. Not anymore. And I thought to myself, when I'm coaching people and I end up in those difficult conversations sometimes where I have to dig deep down and to really help people to release what they have in the backpack. All the things they carry around for years sometimes. When you're coaching, you're asking people to run, but you don't have the means or the tools to help them dig into the backpack and then carry out all the stones they have been carrying in the backpack. And hypnotherapy did that for me, and I knew from that moment that I had the mission to give it to my coaching clients. And this is how originally I had to get out of the structure I was in, because I hypnotherapists, you cannot do that within an audit firm.

Kevin:

Yeah, that makes sense.

Audrey Jeanrond:

Let's be blunt. So this is how I took the decision, but it's not that I took the decision, the decision was much more imposed on me because I felt the mission to carry that mission outside and to make sure that leaders, managers, entrepreneurs around me can go the same path as I did, not only through coaching, but all the tools that I'm providing.

Kevin:

Yeah. By the way, I've I've done hypnotherapy before, and that's such a great analogy about the backpack because people talk about the subconscious and stuff, and unless you're like a nerd like me who is a former drug dealer, I used to be a pharmacist, by the way. I'm really into neuroscience. A lot of people don't know what that means, but the backpack analogy was just gold. Now, something I'm very curious about too, because you use hypnotherapy, it has its own connotations, right? People are like, oh, it's super woo-woo, it's esoteric. But then you have this coaching side. How do you kind of market yourself or how do people find you? Like, you know, like I'm very, very curious. And who are the people looking for you too?

Audrey Jeanrond:

Yes. Most of the people, they don't come to me for the hypnotherapy first. I have to tell you. The clients that are coming to me, there are two kinds of people: the B2Bs, okay, the very big firms coming to me from the training side or coaching their teams, coaching their leadership teams or their leaders. This is one side. And then I have what I call also my private clients. But both of them, they come to me by referring from past clients, HR leaders, executives who've seen also the impact of my work, or people who I've been in contact with through my previous careers. But most of the time they come to me with what I call surface coaching. They want to be better in some difficulty that they face with the team, or they want to be better in some competencies. There is surface coaching. For instance, somebody stepping into a new managerial role or leadership role. Okay. And then along the conversations, they may realize there is something a little bit more deep inside. And in that moment, there is a question that I ask them is do you want to dig deep and release the stones that are in your backpack? Look at the backpack and understand what is behind you that is really not allowing you to run as fast as you would like to. And when you have this awareness and this understanding, then we can release what is behind you and choose another way to make your own path. And that will accelerate what you're trying to do. And in that conversation, there is a yes or there is a no. But as long as there is trust first, then I can go to hypnotherapy.

Kevin:

You know, I could see like probably four years down, like compared to when you first started. I think that transition of when to bring that question up has probably gotten more refined over time. But how do you decide when to pop that question?

Audrey Jeanrond:

First, there is the need of the client that is very for me intuitive. Most of the coaches, I know that we are hypersensitive to a lot of signals around us. For me as a tax advisor, it was not really useful, but I can tell you this is today my superpower. So first I could tell you I sense it, which is not a real answer to your question. But also because people know what I'm doing. So they know I'm a coach. Some of them they ask if this can help. Some others I can sense the need, and in that moment when I see recurring patterns or I can see when they are struggling to put in place some of the things that we've been deciding together as coaching partners, then I can pop this question in a way. So that because I have already the credibility, because they already know what it feels like to be coached with me. And because they understand what another way of coaching with the work under hypnosis can bring to them, then we can go there. But for me the decisive point is always the trust. Whether it's with coaching, hypnotherapy, or whatever else we're doing, it's always building the relationship first.

Kevin:

Yeah, that makes a lot of sense. Now, what I'm also interested in is like, okay, so it sounds like majority of your business is through referrals. You have private clients, you have these big B2B firms that are reaching out to you and they're just like, oh my god, how do I work with Audrey, right? If you're comfortable sharing, what do your coaching engagements and offerings look like? I mean, some coaches do one-on-one, some do group trainings, like what have you gravitated to? I can imagine it's probably more one-on-one, but you tell me.

Audrey Jeanrond:

I started with training, group training. I still do some of them because there are some clients I cannot say no to because they have been with me since the first step, they have been supporting me, and I still get to uh the training part, like training new managers, for instance, or new manager milestones. Some of this stuff I still do from time to time. But yes, indeed, I do individual coaching and team coaching with leaders, with entrepreneurs. It's not about the size of the company they're in, it's not about the size, it never is. It's really about the quality of the relationship and it's the quality for me of the client being coachable, being in a moment where they are looking for the clarity, when they are looking for new pathways, new ways of creating something unique in their teams, in the big companies, or in their own companies. I work with entrepreneurs with solo entrepreneurs, and this is not a problem. I work with coaches from time to time, which are who are also entrepreneurs in a way, but they forget about it most of the time. So I'm looking for people wanting this inner transformation, and this is what I'm I'm looking for, because now I have the privilege more and more to choose my clients and not the other way around.

Kevin:

Something I can imagine too. Like it sticks out to me because you're saying, like, oh yeah, I love the people aspect of your like when you're in your corporate career, you're saying I love the people aspect. But when it came to like kind of like filing things or like the more the logistical type of things, you're like, oh not for me, right? And so I'm kind of curious, right? Like, since you have your own practice now, sure. I'm sure you have your bookkeeping. I I'm sure you could do your own accounting if you really wanted to, right?

Audrey Jeanrond:

But do you can you believe me or not? I do my own accounting because it relaxes me. You know, accounting is one and zeros.

Kevin:

Yeah.

Audrey Jeanrond:

And so it's it's kind of easy, especially if you are a solo entrepreneur. I did accounting for banks. So I can tell you this part is quite easy to do. So it relaxes me, but please, please ask your question. Sorry for that.

Kevin:

Well, I think you kind of did answer it. Are you kind of solo right now, or do you have a team at all? Have you hired? Uh have you thought about hiring?

Audrey Jeanrond:

I am solo, but not really solo. So I am solo, I'm working as an independent. I'm here in Germany. So I'm located in Germany, and the independent status is quite easy to put in place, and I don't need really to have a company by itself. It wouldn't add any of it. I have a brand, but I don't have a company, which is a little bit different. I still pay my VAT, don't worry about that. But I have a lot of people around me. And I think this is something as a coach, as an independent consultant, as a solo entrepreneur, that you have to do, which is so important, is to find your tribe. And I say always to find your tribe because I didn't recognize myself sometimes in the very coaching world. Um from time to time you have clubs of coaches meeting, and I felt like a little bit of an outsider being an entrepreneur and having this entrepreneurial mindset. From time to time, didn't find that it was really my tribe. And also the consultant and the financial consultant, it's not me anymore. So I had to find also my own tribe, and it was really, really important to me. And I'm happy I was able to do that with a lot of entrepreneur clubs around me. Um, the Chamber of Commerce, for instance, in Luxembourg. There are several Chamber of Commerce here in the region. I'm very happy to be part of those conversations because they are challenging me not only as a coach, not only as a consultant or a hypnotherapist, but I can be there also as a sparring partner and as an entrepreneur. So it brings also this entrepreneurial side of myself that I cannot find sometimes in other coach settings. But for me, it's really, really important to not be alone. And I work with other freelancers, other company, network of coaches. I've been working with a very, very large bank for a very big program involving about 30 coaches around the world. So of course I'm not working alone. I do train the trainers, train the coaches in this program. So I work with a lot of people around me, but I'm not in charge of them. We have interactions that are professional interactions, very kind interactions, that's for sure. But then we can trust and build the trust together as we are serving the client together.

Kevin:

You mentioned not being alone and having like people around you as like thinking partners or sparring partners. I do MMA, so I think a lot about sparring, right? And so one of the things I find coaches are alone a lot of the times in their mind, especially new ones, is like pricing, pricing strategies. Like what do I charge? How do I package this? How do I package this if I'm doing hypnotherapy, right? Of course. How do you Audrey?

Audrey Jeanrond:

That's it. I do not package it. I don't have a product, I have a conversation, and I tell you, I let the client, the coachy, package the offer for me. Let me explain.

Kevin:

Please.

Audrey Jeanrond:

First, I contribute and I give value in the conversation, in the relationship. And when I say I select my clients, this is my way to work with people. Is first to have a conversation because we are in the same networking event, because they have been seeing my work as a trainer or maybe in a team coaching or whatever the setting can be. We have a conversation. We have lunch, we go together to whatever networking event it is, we meet together and we have a real conversation. After that, I want to have a real 360 conversation to really understand where they're at. And with this 360 conversation, which are moments for me to really ask a lot of questions, I really want to understand where they're at because I want to make sure first that I'm a good person for them and they are also a good client for me. And I want to see also if they are coachable in that moment, if they are ready to go the extra mile with me, because I can be quite challenging as a coach, which is okay. And this is what they are looking for as well, is to go further with me than they would do alone. So I have to be sure that coachable in that moment. And once we've done that, if I feel that they are ready, they will ask the question, and can you help me? Can you make me go to that way, to more turnover, to hiring more people, to have a better way of to maintain my products or to reach whatever it is they want as a goal? And then I say, yes, how do you see that? What it is that you want to have from me? How much is that worth for you? How much is that for you? What will it cost you if you were not accompanied in that moment, not coached in that moment? How much time will that cost you? How much energy and how much money? And I find this question of if you are not coached by me or by anybody else, what will it cost you? And to see if people are really taking that question and thinking, okay, if I'm doing that by myself, this will cost me two years and maybe I will fail. If I have somebody by my side, somebody like you, the price that I will pay for that would be fifty, twenty, ten thousand, two thousand, whatever it is. And then we have a discussion. So I let the client, the prospect, package the offer for me.

Kevin:

So you basically you basically kind of have the value conversation rather than being a cost, it's a value conversation and you let that dictate the price as well. Oh, okay.

Audrey Jeanrond:

Yes. It's not a cost, by the way, it's an investment.

Kevin:

Yes.

Audrey Jeanrond:

I've been an accountant. When you have an accountant, you know the difference between the cost and an investment. There it is, because you have return on your investment. You have no return on costs. So this is not a cost. This is something that you invest on yourself and on your company. This is a business decision to work with me.

Kevin:

That's beautiful.

Audrey Jeanrond:

And that makes all the difference. And I wish a lot of coaches were thinking just like that. That what they are giving is not only a service, it's an investment for people in their future, in their future company, in their future self.

Kevin:

Let me ask you this, Audrey, right? After people work with you, what are some speaking about value, what are some transformations you've kind of helped facilitate?

Audrey Jeanrond:

Yes. The first transformation I see in people working with me is they gain clarity. And a lot of leaders, managers, entrepreneurs I'm working with, they lack the clarity. They are in the moment, very operational sometimes, and very alone as well. So it's very difficult for them to gain this clarity because they have no time to step back. And when they step back, they're afraid they're missing any deadline, any operations or whatever it is. So that's the first transformation is first the clarity and the understanding of the situation. And then the transformation comes and it depends on the objective of the people. Let me give you an example because I closed the coaching mission today, this morning. So this is a kind of a transformation that I saw in somebody. This person, she's she's brilliant, a brilliant man, very great. She has been promoted as a director in a very large accounting firm, but she was still managing people and not leading them. And she had a lot of preconceptions, misconceptions around a role. She wanted to be of service to her people. And you know, the traditional, okay, everybody is going back home. It's Friday, it's 10 p.m. and I'm still at the office doing whatever she was doing, and everybody was back home. And she was really hesitating on how can I keep my people motivated if I'm asking more of them because I'm moving to a leadership role. That was really the struggle between being a servant leader on one side, but also a strategic leader on the other side. And she needed to reassess the way she was able to help the organization, the company, the team, the people, but also herself in the process. Because a lot of them they forget about themselves. So this morning we had the discussion at the end of the coaching after six months, and she was telling me, now I know how to balance my needs with my strategic thinking for the organization and the team. And that is the most precious thing that I'm thinking about myself, and I don't feel the guilt of putting my needs also in the balance. And that for me was a great feedback to hear this morning. I was very proud of what she achieved through our work together. So that's an example, and this is the kind of work I'm doing.

Kevin:

Beautiful. You know, something you also said, sometimes we forget about ourselves, and one of the things I want to make sure of is that I don't forget about you, Audrey. Speaking about the future, future goals. Where do you want this coaching business to take you in the next few years? Do you have a desire to scale more, hire more people, secret dreams no one knows about? Would love to kind of hear.

Audrey Jeanrond:

I was thinking about that because you know, this is the end of the year, this is December as we speak. So I was thinking, okay, what's next? What's for the next years? First, I want to integrate much more the hypnotherapy or hypnocoaching into the executive coaching. Because I feel that this is a tool that a lot of people are a little bit afraid of, and there is nothing to be afraid because you keep the control all the way and you gain much more clarity and understanding. And this is an accelerator of coaching. And I want to bring that in the B2B space as well, not only in the individual coaching. So for me, there is a clear target on that. This is why also I have my own podcast, which is in French, but also to help people to better understand coaching first, and also hypnotherapy or other tools of coaching that can help them accelerate. So there is that. And then also I want to scale and be able to scale without losing the impact, which is also something very difficult. So for me, the scale is on two fronts to say so. First is to embark more coaches with me, consultants, business coaches, therapists also with me to bridge the gap also between leadership and mental health. So this is the scale. And the other scale is artificial intelligence because now I have an agent to do my accounting. I have an agent, artificial intelligence agent to help me through the multiple emails that I receive. I have artificial intelligence to help me do the things that are less of value and concentrate myself where I can bring value and impact. I I think it's important to use artificial intelligence where we can to help us really focus on the value that we can create as coaches. Um AI engines also help us to focus on the right thing from time to time. For me, it's not the enemy, it's only something that will help us as a tool. And obviously, it will be I think it would be a prejudice to not use to the full extent of the possible thing. When I say I am a business entrepreneur as well, when I accompany people, I accompany them also in their way that they conduct their business. And being aware about the possibilities of artificial intelligence, be it on automation, being on softwares, it's also an important part of the job when you're helping people also to gain insight, time, impact in their daily business. So for me it's also something that is important. So the scale for me is on the people mechanisms, having more people with me, being accompanied by other freelancers, other consultants, people who have experience and drive and who can really foster really good coaching approach. But also the other part of the scale is also using artificial intelligence and new product and new software to make it happen as well.

Kevin:

You know, one of the things that you mentioned before was like you want to scale without losing impact. And you mentioned that it comes with the the challenges. What are some growing pains that you're kind of noticing in this season business right now for yourself?

Audrey Jeanrond:

For me, I would say the the challenge is this one exactly. To be able from time to time to choose my clients is a nice way to say it, because I want to make sure that I can contribute and be valuable to the people. But also for some other people, I know that I cannot have the time to coach everybody or to be with everybody as much as I would like. So it can be a little bit a luxury challenge, maybe, but also what I see for me as a challenge is I want also my clients and my coaching to contribute also to each other and not rely only upon me and be able also to have masterminds and communities in place. So this is why I'm working currently, for instance, with a network of sparring partners, which is called Synergy Partners. I work with them to support people with that effort of accompanying more entrepreneurs as a group, as a network of sparring partners with the same values, with the same kind of approach, with the same posture. To collaborate and create this community is very important to me because I cannot only rely on myself to coach people and really develop these entrepreneurial ecosystems.

Kevin:

Yeah. That's really that's really interesting to hear that you're like a central theme I see behind everything is like people, people, people, right? Like you just have a love for people. Amazing.

Audrey Jeanrond:

I do, I do. I'm fascinating by the resilience of people, the creativity, the imagination, the way people dynamics can work or not work in a team from time to time, and how we can sometimes by just little things and some little adjustments, how we can transform things. It's simple. It's not always easy, but a lot of the time it's more simple that we think. A lot of people are thinking if I had more competency or if I knew the magic secret or the magic source, something would happen. There is nothing magic here. It has a lot to do with introspection, it has a lot to do with interaction, with understanding, with a nice discussion. And I always say entrepreneurship, coaching also as an entrepreneurial system is about discussion. And a lot of the time when I'm frustrated, when it's not going the way I want, it's because I didn't have the discussion that I wanted to have, because I didn't put myself into the motion that I wanted to have. A lot of the thing that we do as entrepreneurs, as leaders, managers, as coaches, it's about the discussion. Everything is about the discussion. A contract is a discussion. So having a contracting system, having a business relationship, it's about the discussion that we're having. And it's when I'm not having the right discussion that I'm getting frustrated from time to time, telling myself, okay, let's go back to the people and to being able to share and discuss together.

Kevin:

Thank you for reminding us about the power people. You're welcome. One other thing I'm very curious about, because yes, I see that you have a deep love for people. I've seen that you've joined other organi like different communities and all that. But then you said something earlier where something is not a cost, it's like an investment, especially with coaching. And so, as you know, business owners, coaches, we invest into things like, oh yeah, training, marketing, our own coaching, team members, a lot of different stuff, right? Your opinion, what's the most overrated uh investment that you've made in the past? And what's the most underrated?

Audrey Jeanrond:

I think the most overrated is when I wanted to just accumulate credentials or trainings just for the sake of reassuring myself. I didn't know that by that time, but I know that for now that I wanted to make sure that I could address all possible questions or all possible situations of my coaching clients, which is impossible to have. And I wanted to gear up just as you do when you're tax advisor, you have to follow some credentials because you have to know the art skills. Coaching is not about our skills, it's about the discussion, it's about the posture, it's about being fully there, being able also to act with this listening skills much more than the telling skills. As I I think that a lot of coaches we are looking for the credential that will make it magic that suddenly we feel confident about entering into the discussion. We are will never be one hundred percent confident. The time we are one hundred percent confident, it's not good enough. It's because we are missing something. So it's good to not be confident. And so just doing training to make ourselves confident for me, that's the most overrated thing that I did. Probably the most of it. And something very underrated that now I do is going into discussions with entrepreneurs, networking events with entrepreneurs, not training, not reading the next book, but speaking with real people about what makes them special, where do they want to go and really go out there. And specially now it's November, December, everybody is having a cup of champagne and something to discuss about how the year was so difficult. These are great discussions. We are driving in times where people are not anymore connected to dreams and to making things bigger, but just preserving themselves and the status quo because we are so afraid of what is to come. So entering into discussions with people who can project themselves into growth, into achieving something new, and to getting somewhere where they are not here yet, sorry, this is something really challenging for me, and this is something that I underestimated in the past, but I see the benefit of it because it gives me the kick that I need to transmit that energy to my own clients and also to myself.

Kevin:

I love your answers, by the way. It's like the power power of conversations, right? And we sometimes severely under like we undervalue those things. Okay. Yes. Last question for you. How can people find you and connect with you?

Audrey Jeanrond:

They find me on LinkedIn. I am the only Audrey Jaron on LinkedIn. There's only one of a kind, of course. Uh, they can find me on the website bbestcoaching.com. They can write me an email. That's that's also a privilege. But uh mainly on LinkedIn, I'm very active there. So please don't hesitate to contact me. And for the French speaker out there, you can listen also to Question de Coach, which is my very own podcast, to make uh French speaking people more attuned, maybe, to coaching and coaching tools such as hypnotherapy and others.

Kevin:

I'm so fascinated about a few things. One of the things you didn't explicitly say, but something that was just so inspiring is that you pivoted careers. You were an attorney, you were a tax advisor, uh accountant at one point, and you just changed careers, and it wasn't just an overnight thing. It was really interesting how step by step you just like created this business uh there. So there's that thing. There's a tactical aspect of like value-based conversations, and I feel like that gets lost a lot of times when people just do straight-up packages and all that. I love value-based uh engagements, by the way. My favorite. And then again, uh I touched upon this a few times, but really the power of people, the power of these deep conversations and what's not always being said sometimes. I think that is the biggest those are the biggest takeaways I got from this conversation with you. That's just my long way of saying, Audrey hey, I appreciate your work. Your work matters, and thank you so much for sharing your time, your stories, and wisdom on this podcast today. So thank you so much, Audrey.

Audrey Jeanrond:

Thank you so much, Kevin, and great questions, by the way. And I love your podcast. I listen to it very regularly, also to perfect my little French accent. It's always good to listen to to people who can enunciate way better than I can. So I believe that the work that you're doing on the podcasting also gives me the inspiration as I go by my days and I listen to people, so inspiring people, it gives me also the clarity that can then transmit to other people. So this is this is really nice, refreshing, and inspiring at the same time. So thank you for the things that you're doing here on this podcast, Kevin. It's really nice. Thank you.

Kevin:

Thank you. Yeah, I appreciate it. It's my pleasure.

Davis Nguyen :

That's it for this episode of Career Coaching Secrets. If you enjoyed this conversation, you can subscribe on YouTube, Spotify, Apple Podcasts, or wherever you're listening to this episode to catch future episodes. This podcast was brought to you by Purple Circle, where we help career coaches scale their business to $100,000 years, $100,000 months, or even $100,000 weeks, all without burning out and making sure that you're making the impact and having the life that you want. To learn more about our community and how we can help you, visit join purplecircle.com.