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  Sam Barnes Questions Everything
Whether you're a business owner, future founder, or just a curious mind who loves hearing how other people figure it out—you’ll find inspiration, strategy, and the occasional chaos right here.
Sam Barnes Questions Everything
How to Start An Airbnb Business
In this episode, I chat with Ryan Hearnden, founder of a thriving Airbnb management company based on the Gold Coast. From working as a roofer to managing over 35 listings and enjoying (almost) work-from-anywhere freedom, Ryan shares his unfiltered journey into short-term rental success. We explore what it takes to start an Airbnb management business, the growing pains, unexpected lessons, and the systems that helped him scale.
Key Topics:
- How to launch and scale an Airbnb management company from scratch
- The biggest hurdles and how to overcome them
- What separates good listings from bad ones
- Guest experience upgrades that boost reviews and profits
- The power of pricing strategy and owner education
Timestamped Highlights:
[00:00] — Introduction to Ryan’s journey: from plumbing to property management
[01:30] — The "aha" moment: managing his own rental better than professionals
[03:10] — Landing the first client and learning the power of being authentic
[05:00] — From one to 35 listings: rapid scaling with consistent service
[07:00] — What's next: rental arbitrage, and how to pitch it
[08:30] — How to stop owners from just doing it themselves
[09:45] — Defining good vs bad listings (hint: plumbing matters)
[11:00] — The value of learning through trial and error
[13:00] — Building a business that runs without you
[14:30] — Ideas for improving guest experience & reviews
[16:00] — Increasing per-booking revenue with upsells
[17:45] — The art of charging for early/late check-ins
[18:45] — Reaping the rewards: Sushi, Bali, and new listings
[21:20] — Is the Gold Coast oversaturated with short-term rentals?
[23:00] — Attention to detail: the queen sheet on a king bed story
[24:45] — Pricing strategy and dealing with owner expectations
[27:00] — Appraisals: truth vs selling the dream
[28:30] — The power of reviews: how one 5-star writeup changed everything
[29:45] — Educating guests to leave better reviews
Connect with Ryan:
Instagram: @goldcoastaccom
Website: www.airbnbmanagementgoldcoast.com.au