EmpowerHER Business Podcast (formerly Women of Color in Business)
Welcome to the EmpowerHER Business Podcast — the unapologetic space for Black women entrepreneurs building bold businesses and beating the odds in their FIRST FIVE years.
Here, we talk about the real journey: money, mindset, and the messy middle that nobody warns you about. From beating the 97% failure rate to mastering your cash flow and building a business that lasts, this is where you’ll find the clarity, confidence, and community to keep going.
In our biweekly episodes, host Linette Cottrell — accountant, coach, and advocate for Black women founders — brings you bold conversations, survival strategies, and legacy-driven insights designed to help you thrive beyond year five.
✨ If you’re ready to ditch scarcity thinking, step fully into your CEO role, and build the empire you deserve — you’re in the right place.
🔔 Subscribe now and join a movement of Black women changing the face of entrepreneurship.
#BlackWomenInBusiness
EmpowerHER Business Podcast (formerly Women of Color in Business)
Expert Series: How to Eliminate E-Commerce Overwhelm w/ Sue Pats
In this episode of our Expert Series, we’re joined by Sue Pats, an e-commerce strategist who helps entrepreneurs move from chaotic to confident in their online businesses.
We talk about:
– Intro
– Why most e-commerce founders feel overwhelmed
– Common time-wasters & how to fix them
– Systems that streamline your workflow
– Avoiding burnout while scaling
– Sue’s #1 piece of advice for founders
– Final thoughts + where to find Sue
💡 Whether you're building your first online shop or scaling to six figures, this episode is packed with powerful takeaways you can implement immediately.
🔗 Subscribe to the channel
👍 Like this video
🛎️ Turn on notifications for more expert interviews
🎧 Listen to the full podcast on Apple, Spotify, or wherever you get your podcasts!
🎙️ Featured Guest:
Sue Pats
Website: Make Your Side Hustles 2025 Ease - Sell eCommerce digital products
LinkedIn: (1) Sumedha Patwardhan (Sue Pats) | LinkedIn
✨ Support the Podcast ✨
Become an EmpowerHER Insider for $10/month → HERE
🌐 Visit website: SITE
📧 For speaking & sponsorships: linette@wocib.org
📱 Connect on Instagram: HERE @empowerher_biz
Together, we’re helping women entrepreneurs thrive beyond Year Five!