EmpowerHER Business Podcast
Welcome to the EmpowerHER Business Podcast — the unapologetic space for Black women entrepreneurs building bold businesses and beating the odds in their FIRST FIVE years.
Here, we talk about the real journey: money, mindset, and the messy middle that nobody warns you about. From beating the 97% failure rate to mastering your cash flow and building a business that lasts, this is where you’ll find the clarity, confidence, and community to keep going.
In our biweekly episodes, host Linette Cottrell — accountant, coach, and advocate for Black women founders — brings you bold conversations, survival strategies, and legacy-driven insights designed to help you thrive beyond year five.
✨ If you’re ready to ditch scarcity thinking, step fully into your CEO role, and build the empire you deserve — you’re in the right place.
🔔 Subscribe now and join a movement of Black women changing the face of entrepreneurship.
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EmpowerHER Business Podcast
PINCH Pt.2: Why High-Performing Women Feel Exhausted
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Are you always “on,” always preparing for the next problem?
That constant bracing might feel productive—but it slowly turns into exhaustion.
In PINCH Part 2 of The Soul Spa on the EmpowerHER Business Podcast, Linette explores the subtle but powerful habit of bracing—the ongoing state of alertness many women in business live in without realizing it. Especially for Black women entrepreneurs navigating their first five years, bracing can feel necessary for survival. But staying in fight-or-flight mode isn’t sustainable. This reflective pause helps you recognize the tension, soften your nervous system, and choose a different way forward.
In this Soul Spa PINCH Part 2 episode, you’ll experience:
- Clarity on what “bracing” looks like in everyday entrepreneurship
- Insight into how chronic alertness becomes burnout
- A nervous system reset to release tension in your body
- Permission to stop operating in constant survival mode
- Encouragement to build success without self-abandonment
This episode is part of The Soul Spa — short solo pauses you can return to whenever you need a moment of grounding.
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Together, we’re helping women entrepreneurs thrive beyond Year Five!