Success is a Myth

7. How One DM Led to a 6-Year Client / Dustin Begovich on Reaching Decision Makers

Jacob Christensen

What does it take to land high-value clients, build a brand that stands out, and turn storytelling into real business growth? 


In this episode, I sit down with Dustin Begovich, owner of Idaho Studio, a film production company serving agriculture and American industry for over a decade.


Dustin shares how a single cold DM opened doors to major opportunities, why decision makers really do hang out on LinkedIn, and how bold storytelling beats hard selling when it comes to building trust and winning clients.


What we go over:


➤ How Dustin built Idaho Studio into a trusted partner for agriculture and industry brands

➤ Why bold storytelling is more powerful than traditional sales pitches

➤ The strategy behind cold DMs that actually turn into business

➤ Why LinkedIn is where decision makers hang out (and how to reach them)

➤ The unique challenges (and opportunities) of creating content in agriculture & industry

➤ How to think about your brand’s story as the key to building a lasting legend


Follow Dustin:

https://www.linkedin.com/in/dustinbegovich/

https://www.idahostudio.com/


Follow Jacob:

https://www.linkedin.com/in/jacob-christensen-b0701027b/

https://www.instagram.com/filmdudejacob?igsh=MW15NHFhMTJudmZzdQ%3D%3D&utm_source=qr


Follow the podcast for more conversations like this: 

https://www.instagram.com/successisamythpod?igsh=MThhNXJmcWVvazB0aQ==


Timestamps:

0:00 Trailer

0:57 First time making something

3:10 Creativity is freedom

4:11 Doors being opened

7:57 Taking things to the next level

15:42 Why Idaho?

18:04 Why blue collar and agriculture?

19:55 (I screwed up the audio!)

20:36 Relationships are everything

23:35 Be a solid person

26:33 First gig in agriculture

28:36 People focus on their marketing

32:32 Balance between creativity and clients' needs

35:44 Growth as a creative

43:08 Spuds: The Documentary

46:57 Educating the general viewer about agriculture

49:03 What is success, instinctively?

52:03 What would you tell your younger self?

55:10 Any false milestones?

57:48 What mindset shift have you seen?

1:00:55 The MOST important skill to have

1:02:49 The other stuff Dustin's working on

1:05:07 What separates the 1% from the 99%

1:06:07 If not video, what would you do?

1:08:22 Most important factor for your business

1:09:10 LinkedIn is a CHEAT CODE

1:14:45 You need to play the long haul game

1:20:05 Stage 3 of success

1:22:26 Outro