Small Business Unplugged
Small Business Unplugged is the podcast for entrepreneurs who want to grow their business, sharpen their skills, and expand their influence.
Each episode delivers fast, practical tips and real-world strategies to help you succeed—and stand out—in today’s fast-paced economy.
Hosted by marketing strategist Phil Tucker, Small Business Unplugged cuts through the noise so you can take action, grow smarter, and build a business you’re proud of.
Small Business Unplugged
Crafting a Value Proposition That Converts
If your website visitors aren’t converting, your value proposition may be the problem. In this episode of Small Business Unplugged, Phil Tucker walks you through an 8-step framework to craft a value proposition that connects, compels, and converts.
You’ll learn how to define your target customer, pinpoint their real pain, focus on measurable benefits, and test what works. Whether you’re updating your website, writing ads, or refining your elevator pitch—this episode will help you turn more visitors into buyers.
Practical, actionable, no fluff. Hit play and start building a value proposition that actually works.
Full Article: https://smallbusinessunplugged.com/crafting-a-value-proposition-that-converts/
