Candid With Candidates

From Pet Industry Executive to Private Equity CEO: How Kristi Ross Scales Growth

Jenn Hahn Episode 9

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0:00 | 36:31

What does it truly take to step into a CEO role—and how do you build a career that prepares you for that level of leadership?

In this episode of Candid with Candidates, Kristi Ross, CEO of Three Dog Brands, joins Jenn Hahn for a thoughtful conversation on executive leadership, career progression, and driving growth within a private equity-backed organization.

As CEO of Three Dog Brands, Kristi shares her journey from marketing and sales leadership to her first CEO role, offering insight into how diverse experiences, strategic decision-making, and strong networks contributed to her career advancement. She also provides a clear view into the realities of leading a scaling business—balancing long-term vision with operational execution.

In this episode, Kristi discusses:

  • What the CEO role looks like in practice, including operational and strategic responsibilities
  • How to transition from functional leadership into enterprise-wide decision-making
  • The differences between large, structured organizations and private equity-backed companies
  • Why speed and adaptability are critical in high-growth environments
  • The value of cross-functional experience in preparing for executive leadership
  • How to assess opportunities based on strengths, values, and long-term goals
  • The role of mentorship and networking in career development
  • Building a culture that supports both performance and sustainability

Kristi also reflects on the importance of trusting your instincts, making intentional career moves, and developing the confidence to pursue leadership opportunities—even when the path is not linear.

Whether you are an emerging leader, a seasoned professional considering your next step, or someone interested in the dynamics of executive leadership within private equity, this episode offers practical insights and actionable guidance.

🎧 Listen now and gain insight into leadership, growth, and building a career with lasting impact.

Guest Links:

Connect with Kristi Ross: https://www.linkedin.com/in/kristidross/
Explore Three Dog Brands: https://threedog.com/ 



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