Business & Brunch

From Corporate Burnout to Building a Freedom-Based Business: My Real Story

Alicia Croci Season 1 Episode 2

Hey queen — welcome back to Business & Brunch. This isn’t your typical “I manifested six figures with a latte and a vision board” type of intro.

In today’s episode, I’m pulling back the curtain on how I really got here — from managing 80+ social media accounts at a corporate job that didn’t give a damn about me… to walking away from burnout, hustling my way through early entrepreneurship, and finally rebuilding my business in a way that actually supports my life (not just drains it).

If you’ve ever felt like you left the 9–5 only to recreate the same trap in a cuter outfit — this one’s for you.

We’re diving into:

  • Why I started my business (spoiler: it wasn’t to become an influencer)
  • How I scaled fast — and hated the way it felt
  • The moment I decided to burn it all down and build something better
  • What you can expect from this podcast moving forward
  • And why I know you can build a business that gives you time, space, and serious income

This podcast is for women who are done doing business the “right” way — and ready to do it their way.

Whether you're multitasking with kids, sipping your third coffee, or driving to your part-time job while building your dream — this space is for you. Expect unfiltered stories, strategy that actually works, and the mindset shifts that helped me ditch burnout and step into my wealthy AF era.

WARNING: Occasional f-bombs and hot takes ahead. Maybe pop your earbuds in if the kids are around.


Be sure to tag @AliciaCroci on Instagram when you’re listening—she’d love to celebrate with you!


🔗 Resources & Links:

→ Check out ways to work with me + FREE resources: https://wildlycreativestudio.myflodesk.com/linkinbio

FREE Community for women who crave money, freedom, & unshakable confidence 😎✌🏻but also want a community that is more than just business chats ☕️

 
→ Follow me on Instagram

→ Follow me on TikTok