Business & Brunch

Who Are You Living For? The Mindset Shift That Changed My Business Forever

Alicia Croci Season 1 Episode 3

Welcome back to Business & Brunch, the podcast for women who are done doing business the “right” way and are ready to build a freedom-based business that feels like them. I’m Alicia — your favorite mindset & business coach — and this episode is for the woman who knows she’s meant for more, but still feels stuck living by someone else’s rules.

Let me ask you a question that changed everything for me:
Who are you living for?
If the answer isn’t “myself”… we need to talk.

Inside this raw, real episode, I’m taking you behind the scenes of:

  • The years I spent making “safe” choices to please everyone but me
  • How I almost joined the Air Force (yep, that almost happened)
  • Why my “stable” marketing job left me feeling completely hollow
  • What finally pushed me to say, “F this — I’m building a life I actually want”
  • The mindset shifts that helped me break free, rebuild my business, and live in alignment with me

Because here’s the truth: you can be booked out, making sales, and still feel out of alignment if your life and business aren’t built for you.

This is your permission slip to stop performing, start choosing yourself, and build a business from the inside out — one that honors your energy, your vision, and your next level.

Ready to Live for You?

If this episode sparked something in your soul and you’re done playing small,
Simple Business Builder is calling your name.
This isn’t hustle culture disguised as strategy.
It’s the realignment you’ve been craving.
Join the Monthly Membership Here


Be sure to tag @AliciaCroci on Instagram when you’re listening—she’d love to celebrate with you!


🔗 Resources & Links:

→ Check out ways to work with me + FREE resources: https://wildlycreativestudio.myflodesk.com/linkinbio

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You’re not behind. You’re just getting started.
 And your next level? She’s already waiting for you.