Watts Up Solar Podcast

Luis Vazquez - The Truth About First Solar Installs in New Markets

Emmitt Muckles

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0:00 | 26:41

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Most solar companies think they can take what worked in one market and drop it into another.

That mindset is costing them—big time.

In this episode, Emmitt sits down with Luis Vasquez of Power Media Partners to break down the real-world challenges of entering new solar markets. From Puerto Rico to the mainland U.S., Luis shares what actually happens during early installs—and why installers are the most undervalued piece of the entire ecosystem.

They dig into:

  •  Why solar expansion strategies fail 
  •  The disconnect between corporate and field teams 
  •  What installers deal with that companies don’t see 
  •  How storytelling impacts adoption and trust 
  •  Why hands-on training is making a comeback 

If you’re in solar—or thinking about getting in—this episode gives you the blueprint most companies miss.


Our Sponsor for this Episode is S.E. Power Consulting
S. E. Power Consulting offers Fractional Training Leadership—meaning you get expert-level training support when you need it, without the cost of a full-time hire.
Whether you’re scaling up or just getting organized, we help you train smarter, not harder.
Visit SEPowerConsulting.com to learn more.
S.E. Power Consulting—Fractional training. Full-time results.

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