They Want Your Value, But Not Your Price.

Let’s talk about it. You show up with excellence. You bring the skills, the results, the receipts. But the moment you drop your price, here come the negotiations. Suddenly, everybody’s on a budget. Everybody’s got a cousin who “can do it cheaper.” But guess what? Cheaper doesn’t come with your mind. Your experience. Your value.

In this episode, we’re breaking down the hard truth: people will applaud your greatness until it’s time to compensate it. We’re talking about the disrespect that shows up in discounts, and how to hold the line on your worth—especially in an economy that’s out here testing everybody’s confidence.

This one’s for the entrepreneur who’s tired of the back-and-forth. For the consultant who's been told, “You’re exactly what we need… but can you do it for half?” Nah. We’re not shrinking to make other people comfortable. Not this season.

Press play and get reminded why your price is your price—for a reason.