Off Grid with Zoey B

EP 03: How She Built a Self-Funded Short-Term Rental Empire with Carrie Drier

Zoey Berghoff

In this episode, I’m joined by Carrie Drier—founder of Roost North Rentals, Airbnb community leader for Michigan, and founding board member of the Michigan Short Term Rental Association. She’s also a mom, a business owner, and someone who has built a thriving portfolio over the past decade—all while staying rooted in her hometown and raising her son.

We talk about:

  • How Carrie accidentally got into real estate and ended up building a rental empire

  • What it looks like to grow slowly, intentionally, and without outside partners

  • Building with your partner while preserving your marriage (and your sanity)

  • Renovation nightmares, playing the long game, and trusting your gut

  • Why sometimes the smallest properties bring in the biggest profits

  • How Carrie sets boundaries with guests, manages her properties without burnout, and still makes time for travel and family

  • What’s next: her vision for an 18-unit retreat-style resort—and why she’s going slow, on purpose

This is one of those conversations that reminds you why you started in the first place. It's about building a lifestyle—not just a portfolio.

Learn more about Carrie and Roost North: https://www.roostnorth.com
Follow Carrie on Instagram: @roostnorthrentals and @carrie.drier

Ready to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorship

Get Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/tools