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Off Grid with Zoey B
Off Grid is the go-to podcast for entrepreneurs and real estate investors who want more than just success—they want freedom to travel, purpose-driven work, and a lifestyle aligned real estate portfolio.
Hosted by Zoey Berghoff—STR mentor, investor, and expert in curating unforgettable stays—this show dives into the real strategies behind building a standout rental business and a lifestyle that breaks the mold. Whether you’re scaling your portfolio, raising the next generation of adventurers while building your business, or chasing the dream of full-time travel, you’ll find real talk, tactical tips, and inspiring stories every week.
Because success isn’t one-size-fits-all—and the best views come when you go off grid in life.
Off Grid with Zoey B
Ep 45: Do You Need a Personal Brand in 2026?[Solo Episode]
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In this solo episode, Zoey shares her perspective on whether building a personal brand is worth it in 2026. She explains why online presence matters more than ever, how personal brands differ from business accounts, and why audiences tend to connect more with real people and behind the scenes storytelling than polished brand content.
Zoey also discusses the opportunities social media can create, including collaborations, speaking engagements, and monetization through brand partnerships, ads, and building your own community or products. She encourages listeners to start sharing authentically, experiment with content, and focus on storytelling, noting that even small audiences can lead to meaningful opportunities.
Ready to build a lifestyle aligned real estate portfolio? Apply for the Rooted in Rentals Mentorship and Interview with Zoey to join the community: https://www.zoeyberghoff.com/rnrmentorship
Get Zoey’s free resources for her listenings and stay in the know with the monthly Rooted Report here: https://www.zoeyberghoff.com/tools
Exclusive discounts and free trials from brands Zoey loves for her listeners. Unlock them here: https://www.zoeyberghoff.com/resources-