The Watch Me Podcast
Are you ready to rise as an industry leader, feel deeply fulfilled in your work, and build a brand as powerful as the woman behind it?
You’re in the right place.
Tune in for life-changing conversations, unfiltered stories, and no-BS online strategy that will leave you feeling lit up, aligned, and ready to fulfil your soul’s purpose because every time you press play, you’ll feel empowered and fully in your zone.
Your host—business and brand mentor with 15+ years behind the scenes of luxury global brands draws on her own journey and lessons from high-level mentors to deliver expert advice, actionable steps, and mind blowing mindset shifts.
Are you ready to enter your watch me era?
Let’s go!
The Watch Me Podcast
Unhinged Things I did to get featured in the NY Post
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If your entire business lives on Instagram, you’re building a house on rented land, and at any moment it could disappear. I see so many coaches doing everything right, posting on their stories, sending the weekly emails, launching their signature offer, but that’s where it ends. Because if all your authority lives inside the tiny squares of Instagram, you’re blending in with everyone else.
That’s why I made it my mission to build real street cred, to become the coach who gets known beyond Instagram, who shows up on Google, who’s recognised as the go-to in rooms I’ve never even entered. And guess what? It worked. My story went viral not for a trending reel that died in 24 hours but for my actual story. I got featured in Kidspot, Inside Small Business, and then the New York Post, the Telegraph, and publications across the world!
In this episode, I’m breaking down the unhinged things I did to make that happen, how I pitched myself, and how you can use PR, storytelling, and personal branding to build your own visibility beyond social media
We cover:
- How to build real street cred that actually lives on Google not just inside the tiny squares of Instagram
- The PR strategy for coaches and entrepreneurs that helped me go viral and get featured in Kidspot, Inside Small Business, and the New York Post
- How to turn your lived experiences into a brand and identity story that gets shared, searched, and actually connects with humans
- The alter ego exercise that helps you show up as the woman who’s already been featured, quoted, and seen as the go to in her niche
- How to pitch journalists and editors with confidence using your real, authentic story so you can start building PR visibility and authority beyond Instagram
- How to turn one powerful story into search optimised content, podcasts, PR features, and opportunities that keep working for you 24/7.”
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