Market Outsiders

Chase Sapphire Reserve Fee Hike: Smart Strategy or Customer Risk?

Management Consulted Season 2 Episode 3

JPMorgan Chase just raised the annual fee for its popular Sapphire Reserve card by 45%. 

In this episode, Jenny Rae and Namaan break down what the new perks really offer, whether the value justifies the price, and what this move signals about Chase’s broader strategy. 

Plus, they weigh in on the struggling state of JetBlue and what it might mean for a potential United takeover.

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