Episode Player
Meme Marketing
What's The Hype
What's The Hype
Meme Marketing
May 08, 2025
Season 1
Episode 6
Hype
Memes run the internet and in this episode, our host and Grand Connector at Hype, Rachael Sacks, explores how memes became one of the most powerful tools in the space and how brands are finally catching on.
Joined by our CMO, Emily Lai, and a full house of meme connoisseurs – Jason Levin, Edmond, Cait Cavell, Alan Carroll, and Catty – the sessions unpacks the anatomy of a good meme, what separates a banger from a flop, and answer the key question: is being a memelord a skill or a birthright?
Learn more about the speakers:
- Rachael Sacks: Grand Connector at Hype
- Emily Lai: CMO at Hype
- Jason Levin: Founder of Memelord Technologies
- Edmond: Luxury Memeologist, writer at worldofeso.substack.com
- Cait Cavell: Memelord at Boys Club
- Alan Carroll: Socials/BD for Ex Populus & Raijin
- Catty: Founding team at thirdweb