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Under the Brand
Hosted by Valerie Jennings — CEO, AI strategist and early tech adopter — Under the Brand explores how bold leaders and disruptors use innovation, strategy and creative risk to build standout brands and shape the future of business.
Under the Brand
Luxury Exposed | Can Perception Beat Craftsmanship? | Under the Brand
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Valerie Jennings
How far can marketing hype carry a brand?
Mark Mazzarese, a fifth-generation jeweler, and I cover:
→ When storytelling and influencers outshine real craftsmanship
→ Surprising lessons from luxury fakes and fails
→ What makes a brand genuinely high-end today
→ How custom tech like in-ear computers is changing the game
→ Why perception often beats product quality
Listen now!