Make Yoga Your Business
Make Yoga Your Business is a podcast for yoga teachers who are ready to build a thriving, purpose-driven business. Hosted by Kye, a yoga teacher coach and events entrepreneur, this show blends practical strategy with real-talk insight to help you grow your income and impact in the modern yoga world.
Make Yoga Your Business
Is My Niche Too Specific as a Yoga Teacher? (Why Narrowing Down Actually Grows Your Business)
Have you ever worried that your niche as a yoga teacher is too specific? That if you narrow down, you’ll lose students instead of gaining them?
In this special episode of Make Yoga Your Business, you’ll hear a real coaching session I had with a yoga teacher who asked this exact question. Together, we break down why niching is not something to fear — it’s actually the secret to growth.
You’ll learn:
✨ Why narrowing your niche creates more clarity, not less
✨ How a clear niche helps the right students find you (and stick with you)
✨ How to use the spaces you already teach in to create specialized events and offerings
✨ Practical ways to test and refine your niche without overcomplicating your business
If you’ve ever wondered if your niche is holding you back, this episode will show you how to turn specificity into your superpower.
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