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Cool Talk with Hartzell's | Your HVAC Questions, Answered!
The $339,000 reality of home maintenance
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HOST A: Pop quiz. How much do you think the average American homeowner spends on maintenance and repairs over the lifetime of owning their house? HOST B: I would guess somewhere around a hundred thousand dollars over thirty years. That feels right.
I'm Dave Hartzell at Hartzell's Heat & Air in Kingfisher, Oklahoma. 45 years in the trade, Master HVAC license. On Cool Talk I cover the stuff central Oklahoma homeowners actually need to know about heat, air, and indoor air quality.
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A Quick Quiz On Home Costs
SPEAKER_00Quick pop quiz. Um, how much money do you think the average American harn owner spends on like maintenance and repairs over the lifetime of owning their house?
SPEAKER_01Oh, this is the ultimate trick question.
SPEAKER_00It really is. So keep a number in your head right now. Lock it in.
SPEAKER_01Because whatever number you just came up with, uh it's almost certainly wrong.
SPEAKER_00Yeah, no, mine definitely was. I mean, before we started digging into the sources today, if you had pressed me, I would have thrown out a number that felt, you know, substantial, but maybe manageable.
SPEAKER_01Right, something realistic.
SPEAKER_00Exactly. Okay, let's unpack this. I probably would have guessed somewhere right around uh $100,000 for say 30 years of living in a place.
SPEAKER_01Aaron Powell Yeah, a hundred grand.
SPEAKER_00Aaron Powell Right. That feels like a solid estimate. Yeah. I mean, you would patch the roof a few times, uh, swap out a dying water heater, maybe paint the exterior once or twice. Sure. It adds up, obviously. But a hundred grand felt like the absolute ceiling to me.
SPEAKER_01Well, you are actually guessing significantly higher than most people do.
SPEAKER_00Aaron Powell Wait, really?
SPEAKER_01Yeah. When we look at the core sources for a deep dive today. So we've got the 2026 Synchrony Lifetime of Home Care Study, alongside some really brilliant industry analysis from HVACR business, and an episode of Heart Cells Cool Talk.
SPEAKER_00Okay.
SPEAKER_01And through those, we actually get to see the survey data on this. Synchrony literally asked homeowners across the country that exact question.
SPEAKER_00And what did they say?
SPEAKER_01The average guess was about $70,000.
SPEAKER_00Aaron Ross Powell $70,000. See, honestly, that sounds like a problem you can handle. Right. Like it sounds like something you can comfortably just chip away at over a few decades.
SPEAKER_01Aaron Powell It is a very comforting number. But um it is also a complete fundamental misunderstanding of reality.
SPEAKER_00Yeah. Comforting but entirely wrong.
SPEAKER_01Exactly. What the analysts at Cool Talk and HVACR Business point out is that this specific misunderstanding, they call it this $70,000 myth, is the root cause of widespread financial anxiety for almost every homeowner in the country.
SPEAKER_00Which makes sense.
SPEAKER_01Right. Because the gap between what we expect to happen and what mathematically will happen
The $70,000 Myth Explained
SPEAKER_01is, well, it's where the panic lives.
SPEAKER_00Wait, I need to stop you there and push back on this a second because I'm looking at the actual data from the synchrony study right now.
SPEAKER_01Oh, prepare yourself.
SPEAKER_00Seriously. The real number they have for lifetime home maintenance is a staggering $339,000. Yep. That I mean, that cannot be right. Almost $340,000.
SPEAKER_01It's mind-blowing.
SPEAKER_00That is basically buying a second house just to keep the first one standing. Like how are they possibly getting that math?
SPEAKER_01I know. Just let that number hang in the air for a second because it really is the reality for the modern homeowner. $339,000. Wow. But when you break that total down, you know, and spread it across the year, you actually own the home, you are looking at roughly eleven thousand dollars a year.
SPEAKER_00Eleven thousand dollars.
SPEAKER_01Every single year.
SPEAKER_00Okay, but um eleven thousand a year. I'm looking around my house right now, and I definitely do not spend eleven grand a year on it.
SPEAKER_01Right. It doesn't feel like that.
SPEAKER_00No. Like a couple of trips to the hardware store, sure. But not eleven grand.
SPEAKER_01Aaron Powell Well, you don't spend it evenly. That is the uh the illusion of homeownership. Oh I see. You might spend like $500 one year and then the next year. You need a $20,000 roof. Right. Ouch. Yeah. And a few years later, your foundation needs grading or your entire plumbing stack has to be replaced.
SPEAKER_00The big stuff.
SPEAKER_01Exactly. We are talking about repairing and replacing major systems. So the HVAC, the water heater, uh major appliances, the exterior siding. Right. When you annualize those massive, unpredictable shocks over 30 years, it averages out to $11,000 a year.
SPEAKER_00And if I'm listening to this in my car right now, I might literally be having a minor panic attack because who just has an extra 11 grand lying around every 12 months?
The Shocking $339,000 Reality
SPEAKER_01Well, that brings us to the statistic from the study that really sets off the alarm bells.
SPEAKER_00Okay, hit me.
SPEAKER_01Seven out of ten homeowners, so that 70% of the people living in these houses have absolutely no dedicated reserve fund for these expenses.
SPEAKER_00None.
SPEAKER_01Zero dollars set aside for things that are, statistically speaking, guaranteed to break.
SPEAKER_00Oh man. They are flying completely blind.
SPEAKER_01Aaron Ross Powell What's fascinating here is this concept of the expectation gap.
SPEAKER_00Okay, explain that.
SPEAKER_01So when we see that 70% of people have no savings for home repairs, it is incredibly easy to just blame, you know, widespread financial irresponsibility. Like people just aren't saving.
SPEAKER_00Right. That's the gut reaction.
SPEAKER_01But the experts analyzing this data argue it's actually a data failure.
SPEAKER_00A data failure.
SPEAKER_01Yeah. Think about it logically. If you genuinely deeply believe that a lifetime of home repairs is only going to cost you $70,000, you are not going to budget for the real number.
SPEAKER_00Oh, yeah, you're budgeting for a fantasy.
SPEAKER_01Exactly. You think you were doing a great job because you saved a few thousand bucks.
SPEAKER_00Right. You're patting yourself on the back like, hey, I've got three grand in the bank, I'm good.
SPEAKER_01Right. So when the real number inevitably shows up, like when you get handed a quote for an $8,000 exterior paint job or a massive system replacement, it feels like this unprecedented catastrophic emergency.
SPEAKER_00Because you didn't see it coming.
SPEAKER_01Exactly. But it wasn't an emergency, it was a statistical certainty.
SPEAKER_00Oh, that is so well put. It's like, okay, it's like driving a car without a working shield gauge on the dashboard.
SPEAKER_01Yes, perfect analogy.
SPEAKER_00Right. You are cruising down the highway, the radio is playing, the AC is blowing cold, everything feels totally fine.
SPEAKER_01Smooth sailing.
SPEAKER_00And then suddenly the engine sputters, and the car completely dies on
The Expectation Gap And Panic
SPEAKER_00the side of the road. And you can't scream at the engine because it abruptly stopped.
SPEAKER_01No, of course not.
SPEAKER_00It was always going to run out of gas. That is literally how combustion works. You just didn't have the dashboard to see the tank emptying.
SPEAKER_01Right. The gas tank was emptying the entire time, you just lacked the instrumentation to track it.
SPEAKER_00Wow.
SPEAKER_01And in homeownership, because we lack that instrumentation, these highly predictable milestones completely disguise themselves as sudden divergencies.
SPEAKER_00Okay. But 11 grand a year still sounds, I don't know, a bit abstract to me. Sure. If the whole point is avoiding that sudden breakdown on the side of the highway, how do I actually build the DAC board? Like what does this look like in practice?
SPEAKER_01Well, let's break it down.
SPEAKER_00Yeah.
Why HVAC Reveals The Pattern
SPEAKER_00Which system in my house is eating the biggest chunk of that money?
SPEAKER_01Aaron Powell To prove that these so-called emergencies are actually predictable, the data zooms in on one of the most expensive, dreaded, and misunderstood systems in the entire house.
SPEAKER_00Oh yes.
SPEAKER_01The heating, ventilation, and air conditioning system, the HVAC.
SPEAKER_00Oh yeah. The dread is real with that one.
SPEAKER_01It is the perfect case study because it is the system industry professionals see causing the absolute most panic. The data from Cool Talk actually breaks down the typical 30-year life cycle of a home's HVAC situation.
SPEAKER_00Okay, let's walk through that because I think everyone listening has had a moment of pure terror staring at their thermostatic.
SPEAKER_01Oh, absolutely, everyone has.
SPEAKER_00So let's say you buy a house and the HVAC system is fairly new, maybe just five years old.
The Quiet Honeymoon Years
SPEAKER_00According to the timeline in our sources, you are entering the honeymoon phase, right? Years zero to ten.
SPEAKER_01Exactly. The honeymoon phase is generally pretty quiet, which unfortunately lulls you into a false sense of security. Your costs are low here. You are looking at annual maintenance, which averages around $460 a year.
SPEAKER_00Okay, manageable.
SPEAKER_01Yeah. That usually covers two standard tune up, say $229 each for a heat pump. Or if you are proactive, you might get a bundled maintenance plan.
SPEAKER_00Which costs what?
SPEAKER_01Those range from $138 for something basic up to maybe $360 for comprehensive coverage.
SPEAKER_00Okay, a few hundred bucks a year.
SPEAKER_01Yeah.
SPEAKER_00If that is all homeownership was, the $70,000 guess would be spot on.
SPEAKER_01Right.
SPEAKER_00But then But then we hit the warning
Warning Shot Repairs Start Hitting
SPEAKER_00shots. Years 10 to 15.
SPEAKER_01Yeah, the honeymoon is officially over.
SPEAKER_00This is where the unschedulable midlife repairs start creeping in, right?
SPEAKER_01Exactly. The system has been running hard for a decade. Parts begin to degrade. This is when a blower motor might fail.
SPEAKER_00And what's that cost?
SPEAKER_01That is a sudden $800 to $1,200 hit. Ouch. Or you get a coil leak, which can set you back anywhere from $1,500 to $2,500.
SPEAKER_00Okay, I'm gonna stop you again because these parts always sound like a foreign language to me. Fair enough. When you say blower motor or coil leak, what are we actually talking about? Why does it cost two grand to fix a leak?
SPEAKER_01Well, think of the blower motor as the lungs of your house. It is the massive fan that physically pushes the conditioned air through your ductwork and out of your vents.
SPEAKER_00Okay, lungs, got it.
SPEAKER_01It runs constantly, and eventually the bearings wear out or the electrical components just fry.
SPEAKER_00Makes sense. And the coil.
SPEAKER_01A coil leak is even worse. The coil is a network of tubes carrying the refrigerant. So the actual chemical that absorbs heat from your house.
SPEAKER_00Right. The stuff that makes it cold.
SPEAKER_01Yes. And it is constantly expanding and contracting, exposed to condensation and pressure. Over time, the metal pits and cracks and the refrigerant escapes.
SPEAKER_00So you just patch it, right?
SPEAKER_01No, that's the thing. You can't just slap tape on it. You have to replace the entire coil network and recharge the whole chemical system.
SPEAKER_00Oh wow.
SPEAKER_01And that chemical is highly regulated and very, very expensive.
SPEAKER_00And if you are in that 70% of homeowners with absolutely no reserve fund, taking a $2,500 hit for a coil leak feels like the end of the world.
SPEAKER_01Absolutely.
SPEAKER_00But the sources say it is just the preamble.
SPEAKER_01Right. It gets worse.
SPEAKER_00Because somewhere between year 15 and 20, the big event happens. The system is completely tapped out. You are looking at a full system replacement costing between $15,000 and $30,000.
SPEAKER_01$15,000 to $30,000.
SPEAKER_00Just brutal.
SPEAKER_01For a household that, as the synchrony study explicitly points out, has zero dollars saved for this exact moment.
The Hum We Ignore On Purpose
SPEAKER_00Okay, I have to confess something here, and I bet a lot of our listeners can relate to this.
SPEAKER_01Let's hear it.
SPEAKER_00When my last AC unit died, it didn't just quietly pass away in its sleep.
SPEAKER_01They rarely do.
SPEAKER_00It hummed aggressively for two years. The utility bills were creeping up month after month. The unit was running for hours just to drop the temperature a single degree.
SPEAKER_01Warning shots.
SPEAKER_00Right. But I completely ignored it. I literally turned up the volume on my TV so I wouldn't hear the hum through the wall. Oh wow. Why do we do that? Why is the default human setting to just ignore the giant metal box screaming for help until it finally dies on a 104-degree day in August?
SPEAKER_01You know, it is a really profound question about human psychology.
SPEAKER_00Because it's not logical at all.
SPEAKER_01No. Homeowners ignore those glaring signs because they do not have an expert translating those mechanical noises into a specific financial timeline.
SPEAKER_00A financial timeline.
SPEAKER_01Think about it. To you, a humming noise is just an annoyance, right? It is a mystery.
SPEAKER_00Yeah, exactly.
SPEAKER_01But if an expert stands next to you and says that specific humming noise means your compressor is failing, and you have exactly 24 months before you need $15,000, suddenly the noise has a price tag.
SPEAKER_00In a deadline.
SPEAKER_01Yes. Without a timeline, denial is simply the easiest coping mechanism.
SPEAKER_00So we just cross our fingers and hope the problem fixes itself, which, spoiler alert, it never does.
SPEAKER_01Never.
SPEAKER_00And then we are stuck sweating in our living room, forced to make a $15,000 financial decision in 24 hours using like high-interest credit cards.
SPEAKER_01Which is exactly what you want to avoid. So this raises an important question. How do we force ourselves to build that timeline?
SPEAKER_00Right. How do we get the data we need to stop relying on denial?
SPEAKER_01Exactly.
Maintenance Plans Buy You Time
SPEAKER_00Well, the sources all point to a very specific yet chronically misunderstood tool to fix this. The regular maintenance plan.
SPEAKER_01Yes.
SPEAKER_00And I have to be honest, when I hear maintenance plan, I just think of a guy showing up in a van, changing a $20 air filter, spraying down some coils with a hose, and charging me a few hundred bucks for the privilege.
SPEAKER_01That is exactly what everyone thinks.
SPEAKER_00Right. I just never saw the value in it.
SPEAKER_01That is the common perception, but it is deeply, deeply flawed. A well-structured maintenance plan does three very distinct things to protect you from that $339,000 gut punch we talked about.
SPEAKER_00Okay, what's the first one?
SPEAKER_01First, it stops the domino effects.
SPEAKER_00Meaning like one tiny failing part that takes down the whole ship?
SPEAKER_01Precisely.
SPEAKER_00How does that actually happen inside the machine?
SPEAKER_01Well, an HVAC system is a tightly interconnected network. So let's talk about the capacitor, for example. Okay. A capacitor is essentially a powerful battery that stores energy. When your thermostat calls for cooling, the compressor, which is the massive heart of the entire system, needs a massive jolt of electricity to start up.
SPEAKER_00More than a normal plug.
SPEAKER_01Way more than your house wiring can provide instantly. The capacitor delivers that jolt.
SPEAKER_00Okay, so it jolt starts the heart.
SPEAKER_01Exactly. But capacitors degrade over time. If a technician is doing routine checks, they can test the capacitor, see it as weak, and swap it out for like $90.
SPEAKER_00Which is nothing compared to a new system.
SPEAKER_01Right. But if you do not have a plan and nobody's looking at the system, that dying capacitor stops delivering the jolt. And then what? Now the compressor has to strain and struggle to pull enough power to start itself. It overheats, it grinds. Eventually the compressor completely burns out. So now a $90 fix has turned into a $3,000 total system failure, or it necessitates a full replacement.
SPEAKER_00Wow. You just paid thousands of dollars because nobody was there to stop the first domino from falling.
SPEAKER_01Exactly.
SPEAKER_00Catching a $90 part before it murders a $3,000 part. I mean, that alone justifies the cost of the plan.
SPEAKER_01It really does. But the second thing the maintenance plan does is soften the blow when the big replacement inevitably happens.
SPEAKER_00Because it's going to happen eventually.
SPEAKER_01It will. But because you are on a plan, you are treated as a preferred customer, you get priority scheduling, so you aren't waiting three weeks in a heat wave, and you get significant discounts on parts and labor.
SPEAKER_00Oh, nice.
SPEAKER_01Yeah. And those discounts essentially offset the cost of the plan itself over the years.
SPEAKER_00Aaron Powell But the experts at Cool Talk argue the third benefit is the absolute most important.
SPEAKER_01Oh, without a doubt.
SPEAKER_00And it's the one nobody puts on the brochure. Honest aging information.
SPEAKER_01Yes. There is a quote featured in the deep dive sources from Dave. Um he is an industry veteran who runs an HVAC business, and it encapsulates this perfectly.
SPEAKER_00What does he say?
SPEAKER_01He says, I do not want to be the guy who shows up in August and gives somebody a $15,000 bill they were not ready for. I want to be the guy who told them in March that this was coming.
SPEAKER_00Oh, that's so good. And here's where it gets really interesting because I was trying to figure out how to visualize this relationship, and it is exactly like having a fantastic dentist.
SPEAKER_01Oh, I love that comparison.
SPEAKER_00Right. Because if you only ever go to the dentist when your face is swollen and you are in agony, they are just going to look at you and say, you need a root canal right now and start drilling.
SPEAKER_01And you're paying a fortune.
SPEAKER_00Exactly. But a good dentist, like someone you see for regular checkups, will look at a routine x-ray and say, Hey, let's keep an eye on this back tooth. The enamel is wearing thin. We don't need to do anything today, but next year, we are probably going to need to do a crown.
SPEAKER_01They give you the warning.
SPEAKER_00Yes, they give you 12 full months to mentally and financially budget for that crown instead of just waking up in agony.
SPEAKER_01If we connect this to the bigger picture, what you are really highlighting is the true product being sold here. The true product of a maintenance plan isn't clean coils. Right. It isn't a fresh air filter. It is time.
SPEAKER_00You are buying time.
SPEAKER_01Precisely. You are buying the runway needed to turn a massive midnight surprise into a carefully planned, scheduled expense.
SPEAKER_00Which changes everything.
SPEAKER_01Dave's philosophy is that the maintenance plan exists entirely to give him a reason to be in your house twice a year so he can be brutally honest with you about what your equipment is doing.
SPEAKER_00And that honest timeline is worth infinitely more than a 10% discount on labor.
SPEAKER_01100%.
SPEAKER_00Okay, so the maintenance plan gives us the timeline. We can finally see the fuel gauge.
SPEAKER_01Right.
SPEAKER_00The final piece of the puzzle is what we actually do with that time once we have it. We know the true costs, we have built the dashboard. Now we need the practical application.
SPEAKER_01How to pay for it.
SPEAKER_00Exactly.
The $50 A Month Reserve Rule
SPEAKER_00How do we painlessly build the funds so you don't end up in that 70% of homeowners who have nothing saved?
SPEAKER_01Well, the Synchrony study is interesting here because Synchrony is, at its core, a financing company.
SPEAKER_00Right. They do loans?
SPEAKER_01Yeah. Their data shows that consumer financing exists exactly to bridge this gap. Companies like Synchrony, Wells Fargo, and WiseTac offer quick loan solutions when you are in a pinch and the system dies in August.
SPEAKER_00Which is helpful if you're stuck.
SPEAKER_01It is. But the analysts all agree, while financing is a necessary tool when you have zero options, building your own reserve is the far superior, infinitely less stressful route.
SPEAKER_00And the math on building that reserve is shockingly accessible.
SPEAKER_01It really is.
SPEAKER_00The sources outline what we can call the $50 a month rule.
SPEAKER_01I love this rule.
SPEAKER_00Me too. Yeah. It goes like this if you, as a homeowner, put away just $50 a month, specifically earmarked for your HVAC system, from the very day you buy the house, the math works absolute magic.
SPEAKER_01Let's hear the numbers.
SPEAKER_00At year 15, when that system is likely reaching the end of its life, you have $9,000 sitting in cash.
SPEAKER_01Wow.
SPEAKER_00And if the system stretches to year 20, you have $12,000.
SPEAKER_01And when you combine that $12,000 cash reserve with local utility rebates, which are often heavily incentivized for upgrading to high efficiency systems, or even use partial financing for whatever small remainder is left, the replacement is completely covered.
SPEAKER_00It's totally pandless. I love this $50 figure because it is so incredibly relatable.
SPEAKER_01And it really puts it in perspective.
SPEAKER_00Think about your monthly budget. $50 a month is the exact cost of a standard streaming bundle.
SPEAKER_01Yep.
SPEAKER_00You've got Netflix, Hulu, Disney Plus, maybe a premium music subscription. Boom, $50.
SPEAKER_01Gone just like that.
SPEAKER_00Exactly. You could literally fund your home's most expensive anxiety-inducing system just by reallocating your TV budget.
SPEAKER_01It's amazing.
SPEAKER_00It takes it from this insurmountable mountain of debt that keeps you up at night to just um deciding you don't need to watch three different streaming services.
SPEAKER_01It frames the expense as a highly digestible everyday choice.
SPEAKER_00Yes.
The March Call That Saves $3,000
SPEAKER_01And to see how this plays out in the real world, the sources actually provide a fantastic case study from a customer in O'Karche.
SPEAKER_00Oh, I read about this.
SPEAKER_01This perfectly illustrates the alternative to the panic buy.
SPEAKER_00Walk us through what happened in O'Carche, because this really is the dream scenario.
SPEAKER_01Okay, so this customer had a system that was 16 years old.
SPEAKER_00Which is deep into that dangerous big event territory we discussed earlier.
SPEAKER_01Exactly. And it had been making that dreaded humming noise for two summers. Uh-oh.
SPEAKER_00The hum.
SPEAKER_01The hum. But instead of turning up the TV, they called Dave out in March, well before the brutal heat set in. More. Dave looked at the aging system, ran the diagnostics, and gave them the honest truth. He said, You have one, maybe two summers left in this thing if you were incredibly lucky.
SPEAKER_00The timeline.
SPEAKER_01He gave them the timeline. But here is the key. Because they understood the concept behind the $50 a month rule, they had been putting away a small amount for years.
SPEAKER_00Oh man.
SPEAKER_01Yeah.
SPEAKER_00They actually had the cash sitting there.
SPEAKER_01They had it ready, and because they had the cash on hand, they didn't wait for the system to die on a holiday weekend. Right. They proactively paid cash for a brand new high-efficiency unit right then in April. Because it was the shoulder season, they avoided the peak summer rush, they easily secured a $500 utility rebate, and they slept peacefully in a perfectly cool house all summer long.
SPEAKER_00That is incredible.
SPEAKER_01And Dave estimated that by planning it this way, they saved themselves roughly $3,000 compared to what they would have paid if they had waited for the system to die and had to finance whatever equipment was left over in a panic in August.
SPEAKER_00Wait, they saved $3,000 just by moving the purchase timeline up a few months and using their own money? Yep. That is wild.
SPEAKER_01It is the ultimate antithesis of the $339,000 gut punch. True. The Okarcha customer didn't avoid the expense, right? The equipment still had to be bought, thermodynamics demand it, but they completely avoided the panic.
SPEAKER_00The panic. I mean, that is the entire ball game right there. We are trying to remove the panic from home ownership.
SPEAKER_01Exactly.
SPEAKER_00So as we wrap up this deep dive, let's synthesize everything down to the absolute essentials.
Plan It, Do Not Panic It
SPEAKER_01Let's do it.
SPEAKER_00If you are listening right now, there are two critical numbers you must walk away with today to fix your dashboard.
SPEAKER_01Number one.
SPEAKER_00First, you need to mentally and financially plan for eleven thousand dollars a year for total home maintenance over the long haul. That is the real number for the roof, the plumbing, the siding, everything. Yes. Second, specifically for your HBAC system, you need to expect a major event. So either a massive, unavoidable repair or a total system replacement every 10 to 15 years.
SPEAKER_01Those are your navigational beacons. And the core mantra derived from all of our sources today is beautifully simple.
SPEAKER_00What is it?
SPEAKER_01Planet, do not panic it.
SPEAKER_00Planet, do not panic it.
SPEAKER_01If you let those two numbers shape your monthly savings habits starting right now, you are already ahead of 70% of the country.
SPEAKER_00That's a huge advantage.
SPEAKER_01It is. You are moving from reacting to emergencies to managing a schedule.
SPEAKER_00Planet, do not panic it. I love it. That. So, what does this all mean? Good question. We started today talking about a broken fuel gauge, right? About driving without knowing when the car is going to stop. We've shown you how to fix the gauge for your house, how to stop ignoring the humming noises, and how to buy yourself the luxury of time.
SPEAKER_01Time is everything.
SPEAKER_00But I want to leave you with one final thought to mull over. If our homes are constantly giving us a two to three year mechanical warning for a $15,000 expense, what other major life expenses are currently humming loudly in the background of your life, just waiting for you to actually stop and listen to them?
SPEAKER_01Oh, that is the real question. Once you learn to hear the humming, you can never unhear it.
SPEAKER_00Listen to the hum, build your dashboard, and take your power back. Thanks for joining us on this deep dive.