#12: Let's Talk All Things Florals with Flora By Hannah Artwork

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#12: Let's Talk All Things Florals with Flora By Hannah

September 12, 2025 • Season 1 • Episode 12

Think wedding flowers are “just bouquets”? Think again. In this episode, Lindsey sits down with florist Hannah of Flora by Hannah to spill the secrets behind stunning wedding florals. From Pinterest expectations vs. reality, to why flowers cost what they do, when you should actually book, and the trends you’ll want... and the ones to skip. This convo will save you stress, money, and headaches while giving you major inspo for your big day.

Instagram: @florabyhannah

00:00 – Welcome & introducing Hannah

00:15 – Flora by Hannah: business beginnings

00:52 – Why florals are key to a wedding vision

01:19 – First steps before booking a florist

02:29 – Proposals, inspo boards & mood palettes

04:34 – Pinterest dreams vs. realistic budgets

05:48 – How Hannah became a florist (Valentine’s Day inspo)

08:07 – Starting a business & navigating Covid

09:14 – Handling tariffs, contracts & rising costs

10:29 – Breaking down the cost of florals

13:37 – When to book a florist & cut-off timelines

15:10 – Out-of-season color palettes & creative fixes

18:28 – Where flowers are sourced (local & global)

20:21 – Seasonal price spikes & Valentine’s Day “Super Bowl”

21:12 – The joy of florals & favorite wedding moments

27:29 – DIY florals vs. hiring a professional

35:36 – Floral trends: love it or pass

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