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Build Her Be Her | Black Woman About Business, Supporting Female Entrepreneurs, Founders, Online Businesses
Build Her, Be Her: Black Woman About Business is the go-to podcast for ambitious women ready to build a powerful business and become the woman they've always envisioned. Hosted by mindset and business coach Leading Lady Dar. Each episode is a mix of real talk, strategies, and soul - designed to help you elevate your lifestyle, mindset, and income.
From overcoming self-doubt to building your brand, we cover it all - with solo episodes and interviews from women who've walked the path before you.
It's not just about business - it's about becoming. Because when you build her, you be her.
New episodes every Saturday. Subscribe and join the movement.
Build Her Be Her | Black Woman About Business, Supporting Female Entrepreneurs, Founders, Online Businesses
What PR Really Is (And When Your Business Actually Needs It) | Jessica Poulin
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Jessica Poulin is the Founder and CEO of Woke Media, a dynamic public relations and communications agency dedicated to amplifying purpose-driven brands, entrepreneurs, and thought leaders. Known as a master networker and strategic storyteller, Jessica specializes in helping clients increase their visibility, build meaningful media relationships, and position themselves for long-term impact.
With a deep understanding of both the media landscape and human connection, Jessica has worked with a diverse range of clients to secure press placements, craft compelling narratives, and elevate brand presence across platforms. Her work is rooted in authenticity, strategy, and intentional storytelling — ensuring that every message not only reaches the right audience but resonates deeply.
Recently named one of BrownStyle Magazine’s 100 Women in Media, Jessica continues to expand her influence while empowering others to confidently step into their voice, own their story, and build powerful, visible brands.
✔️ What PR really is (and what most people get wrong)
✔️ When your business is actually ready for PR
✔️ What to do if you can’t afford PR yet
✔️ How to position yourself for media opportunities
✔️ The power of networking and building real relationships
✔️ How to stop hiding and start showing up with confidence
Connect with our lovely and empowering guest:
Jessica A. Poulin (she/her) | CEO/Founder & PR Director Woke Media
Creator/Producer/Host - High On Feminism
https://www.instagram.com/wokemediabk
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When you build her, you be her!
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