The Visible(ish) Podcast

For the brilliantly messy humans ready to show up as themselves!

Tired of the "post every day, be everywhere, hustle harder" visibility advice?

SAME.

This is where we get real about what it actually takes to show up in business when visibility feels stretchy, imperfect or just plain hard.

No filtered perfection here. Just honest conversations about building sustainable visibility that works with your brain, your energy, and your beautifully chaotic life.

Whether you're a seasoned business owner who's been hiding behind the scenes, someone managing ADHD or fluctuating energy or you're just bloody tired of feeling like you should be doing visibility differently, this podcast is for you.

Join photographer, video producer, visibility coach and fellow recovering perfectionist, Melissa Howard, as she shares the messy behind-the-scenes reality of building authentic business visibility.

From mindset wobbles to technical tips, boundary-setting to body acceptance; we're covering it all with zero fluff and maximum realness.

Because your weirdness IS your wonderful. And the world needs more you, not more perfect.

New episodes weekly. Bring coffee, leave the "shoulds" at the door.

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The Visible(ish) Podcast

Shortform Video Made Simple: Your Content Fastpass | The Visible(ish) Podcast Ep.15

August 28, 2025 • Melissa Howard

Shortform Video Made Simple: Your Content Fastpass | The Visible(ish) Podcast Ep.15.

If video content creation feels like a second job you never applied for and don't get paid for, this episode is for you! Discover why short-form video is your "Disney Fastpass" to the front of the queue while everyone else waits for attention.

What you'll learn:

Why video is essential in the age of AI and deepfakes
Two simple frameworks to create videos in under 10 seconds
The "hook, lesson, invite" structure for engaging content
Technical tips for better sound and video quality
How to stay engaged for 10 minutes post-upload to boost reach
Ready-to-use scripts you can borrow word-for-word

Key insight: "Words and photos tell me about you. But video lets me meet you. In seconds, I can hear your voice, catch your timing, clock your humour, and decide if I want to listen to you."

Perfect for business owners who want to leverage video without the overwhelm or time commitment.

Chapters

0:00 Introduction - Your Disney Fastpass to Attention

0:49 Welcome & Today's Simple Approach
1:17 Common Video Excuses (We've All Been There)

1:48 Why Video Changes Everything

2:07 Meeting Your Audience vs Just Telling Them

2:26 UK Video Consumption Statistics

2:45 The AI & Deepfake Factor - Why Authenticity Matters

3:08 What Short-Form Content Actually Is

3:32 Reducing Friction - Simple Frameworks

4:07 Framework 1: Hook, Lesson, Invite

4:49 Framework 2: Problem, Fix, Proof
5:31 Two Technical Checks for Watchable Videos

6:19 Ready-to-Use Scripts You Can Borrow

7:08 The Biggest Mistake: Posting and Ghosting

7:42 The 10-Minute Post-Upload Strategy

8:17 Why Short Clips Lower Barriers

8:53 We Do Have the Time (Really!)

9:06 Working Together - Strategy Sessions

9:27 Join The Visible Corner Community

9:50 Final Thoughts - Your Disney Fastpass Reminder

Connect with Melissa here:

Ways to work with Melissa: https://itsmelissahoward.myflodesk.com/

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