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The Visible(ish) Podcast
For the brilliantly messy humans ready to show up as themselves!
Tired of the "post every day, be everywhere, hustle harder" visibility advice?
SAME.
This is where we get real about what it actually takes to show up in business when visibility feels stretchy, imperfect or just plain hard.
No filtered perfection here. Just honest conversations about building sustainable visibility that works with your brain, your energy, and your beautifully chaotic life.
Whether you're a seasoned business owner who's been hiding behind the scenes, someone managing ADHD or fluctuating energy or you're just bloody tired of feeling like you should be doing visibility differently, this podcast is for you.
Join photographer, video producer, visibility coach and fellow recovering perfectionist, Melissa Howard, as she shares the messy behind-the-scenes reality of building authentic business visibility.
From mindset wobbles to technical tips, boundary-setting to body acceptance; we're covering it all with zero fluff and maximum realness.
Because your weirdness IS your wonderful. And the world needs more you, not more perfect.
New episodes weekly. Bring coffee, leave the "shoulds" at the door.
The Visible(ish) Podcast
Choose the Right Social Platform for Your Business Goals: The Visible(ish)™ Podcast Ep. 21
Choose the Right Social Platform for Your Business Goals: The Visible(ish)™ Podcast Ep. 21
Feeling overwhelmed by social media? Melissa Howard breaks down each platform's strengths and explains how to strategically choose where to show up based on your unique business goals, content style, and energy levels. Stop spreading yourself thin across multiple platforms and start getting real results.
Key Takeaways:
• Instagram favours original Reels (7-30 seconds), quality carousels, and strategic story engagement
• TikTok rewards authentic, unfiltered content with strong hooks and captions (1-3 minutes optimal)
• Choose platforms based on your business goals, audience location, and content creation strengths
• You don't need to be everywhere—focus deeply on 1-2 platforms that align with your energy
Chapters
01:14 - Deep dive into platforms
01:37 - Instagram: what's working
04:46 - TikTok: authenticity over polish
05:49 - YouTube: the long-game platform
07:16 - LinkedIn: B2B powerhouse
08:34 - Facebook & Twitter: specific niches
09:44 - Pinterest: visual evergreen content
10:30 - How to choose YOUR platforms
12:07 - Real client examples
13:44 - Conclusion & homework
Connect with Melissa here:
Ways to work with Melissa: https://itsmelissahoward.myflodesk.com/
Facebook | https://www.facebook.com/itsmelissahoward
Instagram | https://www.instagram.com/itsmelissahoward/
LinkedIn | https://www.linkedin.com/in/itsmelissahoward/
YouTube | https://www.youtube.com/@ItsMelissaHoward
TikTok | https://www.tiktok.com/itsmelissahoward