First Builders
The First Builders Podcast from The Council dives into the stories of those who go first—founders, funders, and early operators who helped build category-defining companies before they were household names. Hosted by General Partner Amber Illig and Partner Rachel Tsui, each episode brings a candid, practical conversation with someone who has helped shape companies before there was a playbook.
First Builders
The Media Operator’s Mindset: Nathan Baschez on Substack, Virality, and Building Ideas in Public
In this episode, we sit down with Nathan Baschez—founder of Lex, former co-founder of Every, founding team at Substack, and creator of Divinations—to unpack how he thinks about building internet-native businesses. Nathan shares the operating principles behind virality, the power of writing as leverage, and why product intuition matters more than process in the earliest startup moments. We also explore what it takes to build ideas in public—and how to know when one is worth chasing.
Follow Nathan Baschez
Twitter: @nbashaw
Company: Lex
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