Million Dollar Year
Million Dollar Year with Ruth Soukup is the no-fluff online business podcast for high-functioning entrepreneurs who are ready to scale smarter, sell every day, and finally create the kind of business that doesn’t burn them out.
It’s a show dedicated to helping 5- and 6-figure online business owners—especially course creators, coaches, and digital product sellers—build scalable systems, master evergreen strategy, and step fully into their role as CEO.
Our mission is to help you build a business that works without your constant input. One that generates consistent revenue. One that feels aligned, intentional, and sustainable—because you finally have the tools, systems, and mindset to make that happen. We want to help you cale your online business to 7-figures with AI, systems and strategies that work.
Each week, we cut through the noise of online marketing trends and guru hype to bring you timely, relevant, truth-telling episodes grounded in real strategy. We’ll talk about what’s actually working right now in online business—and what’s keeping so many smart women stuck.
We’ll also break down what it means to create an evergreen ecosystem, streamline your offer suite, systematize your content, delegate with confidence, and harness the power of AI to scale your results—not your workload.
It’s a place to discover practical business strategy, powerful mindset shifts, and behind-the-scenes insights from a $5M brand that’s designed for freedom. (With plenty of truth bombs along the way.)
Basically, this is the podcast to listen to if you’re asking questions like:
- How do I scale my online business without burning out?
- What’s wrong with my funnel—and how do I fix it?
- How do I turn my offer into a 24/7 sales engine?
- Should I launch… or go evergreen?
- How do I use AI to streamline content and operations?
- Why does my business still depend on me for everything?
- What systems do I need to get to 7 figures?
- How do I grow my revenue and my capacity?
- How do I stop being the bottleneck in my business?
Million Dollar Year
Why So Many Online Businesses Get Stuck At $250k–And What You Can Do To Blow Past That Ceiling
I've created a free private training where I walk you through the proven 3-part framework for building an evergreen sales machine that doesn’t depend on you showing up every day.
Apply here to see if you’re a good fit & get access to the private training.
Hard work got you here—but it’s not what will get you to 7 figures.
In fact, your hustle might be the very thing keeping you stuck.
Why This Matters:
There’s a revenue ceiling that almost every online business owner hits—usually somewhere between $150K and $500K—and no matter how many hours you work, it feels impossible to break through. In this episode, Ruth unpacks the real reasons growth stalls, and shares the five transformative steps that can take you from bottle-necked founder to strategic CEO. If you’re ready to stop running a business that depends entirely on you, this episode is your road map.
What You’ll Learn:
- Why hustle becomes a liability once you cross six figures
- How to recognize the “bottleneck effect” in your business
- The five-step system for building a business that scales without you
- Why codifying your genius is the first step to sustainable growth
- How to create predictable revenue without sacrificing your life
Resources Mentioned:
Powerhouse Program – Apply here to see if you’re a good fit & get access to the private training.
Key Quotes:
- “The hustle that built your business is the ceiling that’s limiting it.”
- “If everything lives in your head, you can’t scale.”
- “You’re not running a business—you’re running an expensive job.”
- “Systematize what you do best, and you’ll stop being the bottleneck.”
Find Us:
Website: ruthsoukup.biz
Instagram: @ruthsoukupbiz
