Dauntless PR Unfiltered

Why PR is more important than ever in the age of AI

Luana Ribeira & Catherine Ball Episode 8

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0:00 | 36:23

This is a really fcking important topic.

As you are fully aware, AI is increasingly making the introductions, recommending you, summarising you. Deciding who to show when people are looking.

And where you do think it’s pulling information from?

Yep. Reputable, earned media coverage.

And if it gets you wrong because of low visibility? You already know that’s not going to be good for you and your brand. Now is not the time to sleep on PR.


Take our Media Icon Archetype Quiz that shows you the media version of you 🤩

Shows you exactly how your energy lands best in the media and how to use that to your advantage.

Click here - https://dauntlesspr.com/dauntless-pr-personality-quiz