The Metamorphosis Moment

Three Leadership Shifts CMOs Need To Make with Ann Mukherjee

Noetic Consultants Season 1 Episode 4

Ann Mukherjee, Chairman and CEO of Pernod Ricard North America, joins The Metamorphosis Moment for an honest conversation on what modern leadership and modern marketing really require. Host Nancie McDonnell Ruder explores Ann’s philosophy of leading with humanity and purpose, where metrics like Return on Responsibility (ROR) matter just as much as ROI. 

Ann shares what it took to transition from CMO to CEO, why marketers must stop speaking a different language from the rest of the C-suite, and how predictive demand science can transform an entire business. She unpacks the marketer’s role as the “Rosetta Stone” of the organization, connecting consumer needs with company growth strategies. 

From tough decisions and candid feedback to the daily challenge of radical prioritization, Ann speaks openly about learning, unlearning and the power of staying curious. 

For any marketer eyeing the C-suite, this episode is a must-listen!