.png)
What One Thing?
One business. One lesson. Every week.
Real businesses. Real stories. Real-time.
What One Thing? is the straight-talking weekly podcast for growing UK businesses with a team who are on the move — building, scaling, and figuring it out as they go.
Join co-hosts Hayley Baxter (Corbar Accounting) and Phil Davenport (Affirm IT) as they chat with fellow business owners and share their own lessons from the journey — the things they wish they'd known, the wins, the wobbles, and the one thing that made the biggest difference.
Each episode is 15–25 minutes of real-world insight, a few laughs, and practical takeaways to help you grow a better business — without the fluff.
🎙️ Expect:
- Honest interviews with business owners on the grow
- Topic episodes on key business challenges
- Straight answers, no jargon
- One clear lesson, every week
👀 Also on YouTube — because yes, it’s filmed too.
📍 Based in Derbyshire, speaking to businesses across the UK.
New episodes every week — follow to catch the next one.
What One Thing?
06 Jenna Farmer - From Teacher to PR Pro
In this week’s What One Thing? podcast, we’re joined by Jenna Farmer, a former teacher turned journalist and PR expert who built a thriving six-figure business — without a media degree, London agency backing, or traditional network.
Jenna shares her journey to growing a flexible, purpose-driven PR business in the UK. We dive into mindset, marketing, systems, and why charging by the hour almost held her back.
✅ From blogging to books
✅ From solo to scalable
✅ From reactive pricing to powerful packaging
Her one thing? Moving from hourly rates to project-based packages — a shift that changed everything.
🎧 A must-listen for any service-based business owner ready to grow smarter, not harder.
Drop a comment - what is your one thing you've taken away from this episode?
CONNECT WITH JENNA on Instagram @jennafarmerpr
👇 CONNECT WITH US:
🔹 Hayley Baxter on LinkedIn: / hayley-baxter-
🔹 Corbar Accounting: https://corbar.uk/
📸 Instagram: / theoffgridaccountant
🔹 Phil Davenport on LinkedIn: / phil-davenport-affirmit
What One Thing Podcast – with Phil & Hayley
Each week, business owners share the one thing that made the biggest difference in their business journey — and hosts Phil (Affirm IT Services) and Hayley (Corbar Accounting) dive into the lessons, laughs, and lightbulb moments along the way.
If you’re a UK business owner looking for real stories and practical insights on growth, leadership, IT, and finance — this is the podcast for you!
Connect with the hosts
Phil Davenport | Affirm IT Services
LinkedIn
https://affirmit.co.uk/
Hayley Baxter | Corbar Accounting
LinkedIn
https://corbar.uk/
Follow What One Thing
Listen & watch on: https://www.pod.whatonething.uk/
Instagram
LinkedIn
YouTube
#UKBusinessPodcast, #SmallBusinessGrowth, #BusinessLessons, #EastMidlandsBusiness