
Offerin' Real Estate Insights
Introducing Offerin' Real Estate Insights, the podcast "where we talk real problems, real stories, and real solutions in the world of real estate".
Join hosts Darren, Ben Walkley, and Kevin Wasie, the co-founders of Offerin and seasoned real estate experts, as they dive into the critical aspects of the real estate industry. Kevin, founder of Exactly Real Estate and Offerin, has been an agent since 2013, selling 100-120 houses a year. Ben, who has been in real estate since 2003, is the CEO of Fireland Title and founded Fireland School to teach continuing education. Their shared mission is to spread education and bless others through their professions by focusing on truth and transparency.
This podcast addresses the significant pain points experienced by both real estate agents and consumers in a market often characterized by chaos and a lack of clear communication.
For Real Estate Agents:
- Discover how the traditional offer process is messy, manual, and costing agents more time and sanity than it should. Learn how agents can spend 3 to 5 hours of administrative time on a single offer, leading to missed personal and family moments.
- Understand the chaos of managing offers that come in various formats—text, email, DocuSign, or Loop—often leading to offers being missed or improperly presented.
- Gain insights into how to stand out in a highly competitive market where 75% of agents sell five or fewer houses per year.
- Learn to leverage Offerin as a premier offer delivery portal that streamlines the process of receiving and communicating offers, ensuring organization and consistency. This allows agents to offer a great experience and result.
- Find out how to reduce administrative time and emotional stress, allowing you to be present at your kids' baseball games and dance recitals. This is presented as a form of "self-care" for agents.
For Home Buyers and Sellers (through their Agents):
- Explore how the lack of transparency in real estate transactions can lead to consumer distrust and a feeling of being "taken advantage of".
- Learn how Offerin provides full transparency, allowing sellers to be informed and involved in the offer process, relieving their anxiety and stress.
- Understand how a good agent, equipped with the right tools and processes, can act as a trusted guide, helping clients make empowered and confident decisions.
Beyond the Offer:
- The podcast delves into market volatility, explaining that constant change is the "one consistency in real estate", and how a strong foundational business built on "people, process, and technology" can thrive in any market.
- Discussions cover essential topics for both buyers and sellers, including evaluating property value, understanding financial tools, and negotiating offers with strategic insight beyond just money. The emphasis is on making wise, objective decisions based on data and market analysis.
- Listeners will also learn about building a strong team and navigating the complex "contract to close" phase, which involves inspections, appraisals, financing, and title clearing.
Tune into Offerin' Real Estate Insights to gain the knowledge and tools needed to convert real estate chaos into order, enhance client experiences, and empower agents to build successful, balanced businesses.
Offerin' Real Estate Insights
How to Stand Out and Sell More Homes: Real Estate Agent Success Tips You Haven’t Tried
In a market where home sales are in decline and competition is fierce, standing out as a real estate agent has never been more challenging or more essential.
In this episode of the Offerin Podcast, Darrin and Ben unpack the real-world pressures agents face: from managing the emotional stress of the home buying process to carving out a unique identity in a sea of “hardworking” bios.
This isn’t about chasing trends. It’s about knowing who you are, leaning into your strengths, and using tools that support you, not replace you. The duo dives into why understanding your personal style and embracing real estate technology like Offerin is the key to both growth and peace of mind.
You’ll learn:
- How to stand out in today’s saturated real estate space
- Why most agents are burned out and how to avoid that trap
- The role of offer management in building client trust
- How real estate offer management software streamlines decisions and protects your energy
- Why leveraging technology isn’t “cheating”, it’s smart business
Whether you’re a seasoned pro or a new agent seeking direction, this episode is filled with real estate agent success tips to help you thrive authentically in today’s fast-paced world.
👉 Discover how Offerin helps agents win more deals, save time, and look like heroes to their clients. Visit Offerin.io to learn more or schedule a demo today.
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🔔 Subscribe to The Offerin Podcast—new episodes drop every other Wednesday—for practical insights on the tools, tech, and tactics transforming real estate. If today’s episode helped reduce stress or sparked an idea, please leave a quick review. It helps more agents discover smarter ways to manage offers, improve productivity, and stay present for life’s big moments.
Welcome to yet another episode of The Offering podcast, where we talk real problems, real stories and real solutions in the world of real estate. So I'm your host, Darren. And today, we're joined by Ben, and we're exploring, how real estate agents can stand out from the crowd. And gain a true competitive advantage, through technology. So a very traditional industry. Real estate is changing quickly. Fragmented processes, the infiltration of technology and AI into this whole world of, you know, hey, newspapers, legal pads, pencils, you know, going to, people's houses, right? That world is now being overrun by all this technology, right? So, you know, looking at a few ways to really stand out and, and how to leverage that technology. So that's where we're going to go first. I was, I'm always blown away reading bios of agents on Zillow. So you come across an agent, it says, here's who I am. I work hard for my clients. So that's the differentiator. So what? What how does an agent stand out? I mean, it's such a competitive space, right? The number of homes that are being sold are down from six and half million to 4 million, the lowest since 1985. I don't know what percentage that is off the top of my head, but a big percentage, you know, somewhere around 30 or 40%. Right? And then the number of agents, you know, are pushing 1.5 million agents, 75% of all real estate agents sell five or less houses per year. Wow. And of that, 49% sell zero. So that tells you like 75% of agents out there are struggling to separate themselves and to really build a business. Right? So 75% of agents sell five or less houses. Yeah. How does someone stand out? What do you think of that when you think of those stats? Right. How does someone stand out? You know, I was chuckling to myself being a part of a software company. Growing up, we didn't have a TV and we barely had a computer. And my mom was just like, listen, you know, technology is the devil. So, I think what she was really trying to say is like playing video games endlessly is going to rot your brain. And I want, like, you know, more for your life, which I'm thankful for that now. So we spent a lot of time playing Monopoly and Risk. Okay. Right. Yeah. And it's funny now, as an adult and being in real estate and owning properties and all of that stuff, like actually like a little plug for Settlers of Catan or Monopoly or whatever, like those are good games to play with your kids. Because it really starts to teach them how the movement of things. I didn't realize that's what was happening to me at a young age. But it did. So, I think what what causes people to stand out is to have the courage to be themselves. And, to really dig in to how God made them. Like what? Like, who are you and what are you actually good at instead of focusing so much on, what other people are doing or what you're supposed to be doing, or what you're supposed to look like, or what the world is saying, this is what you got to do. And I think when you spend the time to get to know yourself, I think a lot of times people don't even spend the time to get to know themselves about, like, and enjoy how they're made and feel confident in that because they're too worried about what other people think. So I think when you go down the journey of actually starting to ask yourself some real solid questions and getting some real solid direction, you start to come up with something like wow or the courage to try new things. You start to figure some stuff out. And so, when it comes to real estate, you know, for me, I, I'm very tactile. So like, if I'm walking through a house with you, I can I have my Kelly and I have renovated like, I don't know, 150 properties or something crazy like that. You know, we own 100 and some units. We like day in and day out, like eat and sleep. This stuff. Yeah. So when I, when I, if you were walking through a piece of property with me, I was helping you buy it. And I've been in the title business for 20 some years and now only this for a couple. So I did this for 20. I was helping people buy houses before I actually even worked in real estate, like I was doing it then because we were working and stuff. So if you're going through a property with me, my visibility into like the quality of what somebody did or a problem that it's like starting to manifest or, the value of somebodies addition or subtraction or whatever. It's just super high from just simple experience. Well, that's great in a vacuum. I mean, like, if you could just if I could just like, take that and like, plug it into your brain. Instant success. Well, it's not how it works, right? That's just one thing. And I like to tell people all of the things so that they can actually make a decision. I want to tell you everything bad and everything good that I see you take that information and make your own decision. I don't want to control what somebody is doing because I don't want to. I want them to take responsibility for their life. Like what? What's going to happen? So, for me, it's like, well, like, if I just have that one thing, maybe in like a micro scale, I'm going to stick out or like, like stand out, like I know that about myself, but I also am self-aware enough to know, like when my mom said technology was the devil, that that that actually isn't the truth. Technology, used appropriately, is like life giving for people. It's actually quite the opposite now. I think it can also be very destructive if it's just like if you don't know how to have an actual relationship with somebody. So, for me, like knowing about myself and actually being myself and like wanting to tell the truth and wanting to explain things to people and living there, and then also knowing that I don't have this other thing and being humble enough to include it, is what allows me to stand out, or is beginning to allow me to stand out. So for another agent, it would be like when somebody know, like, some people are so like they can see in like color or something. They go into a room and like they know how to design it and put furniture in the right way and put the pictures on the wall and like, they're amazing at it, right? Like they could come into your house and like, just tell you to reorganize your furniture and it would sell for $10,000 more. You don't have to do anything. Just listen to it. However, that person might be horrible at paperwork. So like, it's a combination of knowing what you're good at and what you're not, and then and then bringing in those tools or people into your life that's actually going to let you stand out. It's like almost like saying like life is a team sport, like knowing your role and then knowing other people's role. I could tie that into offer in, but I'm. Just, stepping back to the one point you started the conversation about identity, and, you know, knowing who you are, what are some things you've done to learn yourself, like. Okay, well. I know your story a little bit, and I would say, and your book that you wrote, real experience. Yeah. You break down actual life examples of maybe some failures. Yeah. And while failure is not, terrible, we encourage failure. It's okay to fail, but it's not okay not to learn from those failures. Right. So you've had to experience or you've learned from those. But how do you how does how do you find your identity? You know, how does somebody really see who they are? I think the core blocker is selfishness. And that is actually like, what I really struggle with is selfishness. So, you know, like going back 20 years now, maybe like 15, 16 years, you know, like getting to a breaking point where you for me, I was like, wanting to make some destructive decisions in my life. But then, you know, having the conclude, there was a guy that he gave, I was listening to a sermon. I was at church, actually, and the guy said, whatever you think about, whatever you talk about, whatever is most important to you, that's your God. And so for me, it was making money. Like, I was like, I will do anything. I want to do anything I can to make money. But money, you know, if we had a big pile of money on this table here, it can't talk to you. It can't. Money can do nothing. It's work. It's literally paper. It's value less. Unless Darren tells it what to do. Unless Ben tells it what to do, then it can do something. It's a tool. At that point. And so for me, I was serving a dead god. Like, this thing isn't even alive, right? And so far in my story, like at that moment where I, I was like, legitimately sorry, is the truth. Like 2009, like I was just in the middle of, like, making poor decisions and like at that moment realizing that I had gone to church my whole life, but like, never realized, like God is actually real and wants to interact with me like, like real time. And so like getting to that place actually, like, I like, broke down in the shower crying, like, I'm so sorry. I just want a new life. I want to start over. I'll give all the money back. And just like being overwhelmed by the love of God, there's more to all of that story that I'll save. But like the reality that I was made by God that I am like I'm. I was made exactly how it was supposed to be made. And so are you. And so like as soon as like over that journey of like letting go of all of the, like, false selves, like I'm supposed to be this. I'm supposed to please that person. Like, letting go of that and just accepting like, no, like I'm good at this and I'm not that. And it's okay. Like in that. So, you know, I guess the failure stories, you know, mean I don't I don't have to go into all of those on this one. But like, there's a lot of them, you know, like where this is a journey, right? Like, like to the degree that you're willing to, like, hear the criticism, accept it and say, okay, like I'm going to, like, actually think through what somebody's saying here is what is going to allow you to invite other people, other process ideas, other technologies into your life and allow you to stand out because you're playing as a team. You're not just an individual who's self and trying to just do it all on your own. You recognize you can't win on your own. Most agents are independent contractors. 1099 they are on their own. Yeah. Or believe they are. So how would somebody again you say, okay, you kind of understand who you are as a person. What you're bringing, what value you're bringing, and then also maybe your shortcomings. Yeah. What do they do? Yeah. Well, I mean, the first they like, recognize what they're good at. Yeah. And then immediately recognize that they're not alone. Right. Like there's a broker there. There's other seasoned agents there. There's podcasts, there's investors who want to be in could there's technologies offer in. There's there's a resources. Somebody said to me one time, everything that you need, God has put one arm length around you. It's all around you. Everything that you need is right around you. Slow down and look at what has been brought into your life. Or there's another Bible verse that says, like, you have not because you ask not. It's like, okay, well, like I'm jammed up like until you believe that God is real. Like, say it out loud. Like, okay, God, I'm not sure if you're real or not. Like, this is what I need a guarantee. Like he's going to show up, like, right around you and you're going to start to realize, oh my gosh, like, he really likes me and like, wants to like, give to me, right? Like he's a giver. So, you know, for these new agents or even seasoned agents who are if they're listening to this like there's people that are hurting, I guarantee it like they have had, they are so good at their job. I'm realizing that 20 years in the title business, I was so jaded towards real estate people, legitimately jaded. I was wrong. I had no idea what real estate people go through. So if I have any empathy, it's like the not guilt, but like the little bit of shame of like, oh my gosh, I'm an ass, right? Like for doing this. But like, we need to help these people. Like there's like an actual real need. They need this. Like I said on the last episode, that agent, she's been around for like 30 years, still struggling because she doesn't know about this tool that like, actually would, like, give life back to her, her life, you know. Let's dive into that. Why would offering a technology give her life in a way? What way? You know, I think the biggest part about that I didn't realize about real estate was how emotional it is. The clients are emotional. You know, people are not trusting. Like, there's this, like, it's like a dog fight, and then, you know, the mortgage people, and it's like there's all this tension and pressure and people moving. And, you know, when you're moving, it's like you're, oh, yeah, you're rustling up all like you're pulling out drawers and, it's it's hard. So real estate agents have to deal with all of that emotion. It gets poured out on them.
It's poured out on them at 9:00 at night when, like, somebody needed them
and then like, 2:00 in the afternoon. Nobody needed them. They're like, what am I doing with my. It's like, it's very emotional. You're so. This piece of technology, it manages the emotion on both sides, like it allows you to relax and the customer to relax, which I think when you take the emotion down, that's. That also is just like memory probably starts to get better. You know, when you're stressed out, like you're not really remembering how you were or what you were doing. But if you're in like a state, not a state of Zen, but you're you're just like, joyful. So yeah, you're in the zone. It's like your memory is at its best. So it's like like I remember the first time I experienced offer in and I it it was amazing. It was like is probably the reason why I do it. Honestly. The goodness is the reason why it exists today. No joke. Share this shared story. So we're selling our house and, Kevin, who was our agent, this is, I don't know, seven, eight years ago, he, First of all, we were, like, disagreeing on the price of the house. Like, I thought my house was worth way less than what he thought it was worth. Which is so funny. And you would be surprised at how often that happens. People are either high, pretty close, or low. Pretty close is usually when they bought it recently. Anyways, so we put that house up for sale. We get this like 2 or 3 offers right off the gate. Beautiful letter. I'm like, oh my gosh, these are the people get like, just wait, don't don't take the right offer. Don't, don't take the first. And I don't take these right away. Just you got to give it a couple days. Like this is really a lot of action on your house. And I remember, but. And the truth is, we had poured a lot of money into this house and it was difficult. And so, like I as the seller, I actually if you said to me, in a nutshell, could you have like the perfect family go here or like get the highest dollar? I was like, how would I take the highest dollar? Because like, I actually like want to get the money back out of it. That I put into it. Yeah. So we're at Silver Lake. I pull into Silver Lake. There was like a, like a little, playground area. My, my mother in law and father in law live in Silver Lake. So my wife kids are there, they're playing, I pull in and we just got the offer. It's like, I don't know, $65,000 more than what we were asking. And my wife comes, like, running across the parking lot. She's like, did you see it? Did you see it? Like, you know, and like she and I like, knew immediately it was like, oh my gosh, like, this is the best. Like, this is what we were hoping. Not we weren't even hope it was more than we were even hoping for. So you know, then fast forward years later when like when it came up to this and it was time to like, do we go all in on this? Like, is it worth it was like, for me, you know, Kevin was actually questioning he, you know, he was like, he he couldn't spend the money because he, you know, was like the primary architect of, like, knowing all the systems. For me, it was like 100% do it. That experience that it created for you. Yeah. I mean, like, you can't, you know, it was just like it was, it was was. So I mean, I can literally see, like the gravel and everything in my mind, like at that moment when that, when that came out. So, and, you know, I mean, I think we're talking about like what causes someone to stand out, Kevin is a, you know, he's a tech techie, kind of I mean, I call him Kevin I half the time. Right. So he's like, he's like, he's just that's how he is. What I love, why I love working for him is like, he was even two years ago. Still, like, trapped in his basement, essentially in his underwear, doing real estate because like to to his to to this point, to my point early of like how do you, you know, stand out. He also recognized about himself, hey, I have all of this but like it's never going to be visible. So he asked me like, hey, will you do this with me right? The least technology oriented person around. Thanks, mom. But but like, I also like, can like God. The way God wired me is like, I think the thing that he gave me is like, I can see what's good in somebody else. Like, that's actually what I have. Like, I'm, I'm not the best at anything, actually. I'm just like, really? I'm think the best at saying that you're the best at something. So everybody's different. So I think if you're, if you're able to recognize how God made you, I accept it, appreciate it, enjoy it. And then as soon as you can do that, then you can really start to enjoy it about somebody else and, and see what they have to offer you. See what they have to offer you. Yeah. Offering. What do you have to give and listen? Part of part of walking out life is giving. But you know what? A lot of people have a wrist. Their receiver is a little broken. They can be the most loving person, but they actually have a hard time receiving love. And that is a big deal. Like you, if you have that problem. Usually I would say that's like rooted in some insecurity, like some pride, like some, some humility has to come in there in order for you to like, start to receive and recognize that, like you do need other people. You are hurt. People get hurt all the time. They put up walls and then they don't want to, you know, trust other people. But you you need to, you know, to trust God's Spirit in other people. Like, not just universally trust other people because we're all we're all messed up. We all do the wrong thing at the wrong time or whatever at some point. But if you can see those pattern of like what is best in other people, you can do great things and you'll stand out for it in a humble way. You don't even have to, like, be like, look at me. You can just be the best version of you. That's what stands out. You, you know, so that that, you know, still being the best version of yourself, doesn't necessarily, tie into the leverage of technology or does it? Well, when you say, okay, you're, you're you're you're saying be the best you. Yeah. On this side, you're saying leverage technology to manage emotions of your clients and all that. Because how how do those two connect? Okay. So for me it's like I told you I can like explain all this stuff to you, but like, when it comes to paperwork, I'm the worst when it comes to technology, I'm the worst, right? So but like, I really care about my client. Like, I actually want them to have the best experience because I actually care about them. Like I, I spent all this time investing in educating them. Well, at least in my world, I'm like, okay, well, here's this person, Tina. She can write all the paperwork for. She's way better at it than I am. And oh, by the way, hey, you need this tool right here. Offer in like this is going to like this is going to this is going to validate all of my information here. Like does it make you look more professional to use the technology like this. Oh yeah. Yeah, yeah, 100%. I mean it's like, I think this the seller is just like they just like their overall experience is just okay. So for a decade, while Kevin, you know, Kevin had built this like a rudimentary version, he was using this for years. I even at the title company. And I got to see the bird's eye view of, like, thousands of real estate transactions. I'm telling you, hands down, this the the education, the transparency, the ease of what? Like Kevin's ability to interact with offering for these people equaled like, peaceful, like, these people were just, like, coming through the transaction, like they weren't freaked out. That's the biggest thing that stood out about the customers was like. So what you're saying like the the customers at your title company, the customers that were offering clients. Yes. There files were. Well, the combination of like the process that Kevin was taking them through, which was like all oriented through like taking him through this offer process, like 100% like they were. We joked about it. Someone would be like, I'll take two of those files and give you one of these ones, like legitimately. Yeah. Why? Why? Because they're like the two were easy to work on then the one. No. But what made them easier? The people the people were coming through like, calm, like they were at peace like that. These people weren't freaked out. It was almost like the transparency of what was happening. Like, it made them feel like they were making decisions. They were choosing things. So even if it went wrong, they had the visibility they had. They were empowered. They were making the decisions. Now, Kevin obviously was like educating them and like pointing them at the right things. But but like, they didn't feel like, bait and switch. They didn't feel like they knew all the information. They got to process it. They got to be a part of it. And then they got to actually join with their agent to make the decision, not feel like, did that was there a missing element or something like that. So and equaled it equaled? No, nothing is perfect. I'm not saying it was like 100%, but I'm telling it was like noticeable. Wow. Like for real noticeable. Which was a big part of like when it was time when Kevin was asking and he asked me for like four years to come do this with them. I was like, I got to do it. Like I knew I needed to do it. I was afraid to jump over onto this side, honestly, out of like, just like insecurity and selfishness on my part because I was just like, I didn't understand what caused agents to be so upset. The agents get so upset. It's so emotional for them. This thing is going. I didn't realize how their they were missing their kids ball games. Like I didn't get it. I would be as mad as they were if we didn't have this. I wouldn't want to do it honestly, like it would be too much. We wouldn't get to have our life. And that, I think, is what I'm passionate about. It's like actually giving these agents their life back. Like, you work hard, you do a great job. Like use this tool so you can actually enjoy the fruits of your labor and, and recognize if if you are an older person who is like very successful, who actually is the one that needs this, you probably are not tech savvy enough to use this just like me, because like you grew up in a different generation. Humble yourself. Invite somebody to the table in your life, an assistant, a younger person, or whatever to actually use a tool like this so that your life is better so you can enjoy your life. It's going to make you a better person, even for your future clients. So, that's that's intense, right? True. That or good? No, no. That's great. Oh, good. That that truly like it helps manage the emotions. It helps manage the the files on the end. You know, even back it up to the front. We're talking about competitive edge for an agent. Yeah. How do you know how many, agents, a seller interviews typically when they're selling a house. I mean, I'm going to gut, say, like, up to three. It's kind of like. Yeah, I hear that, you know, like, you're the third agent or you're the whatever. Okay, so, how does offering help with that competitive advantage on a listing appointment? Yeah. I mean, I think just any time the seller list case, which is where offering like, is the primary like tool is, it's like any time you can really make it about them and how to assist them. Like this is their moment. Like for the professionals, we're the guides here, you know, taking them through. But like any tool that you have that really empowers them is going to then make you stand out. I think a lot of agents struggle with, like trying to make it about themselves on accident. Like I think that's insecurity, actually. Well, back to the Zillow post. I work hard for my clients. Like, okay. Yes it is about the client. But it's also saying hey I, I do this for you. Yeah. Which they need to do that. But it's almost like again going back to. True differentiate or I. Guess. Yeah. No yourself like, yeah. Hey like I have a, I have I've had a career in technology. So like I have an advantage there because like, I know that. But hey, you know, I also I mean, that was made up. I don't have a career in technology. I'm saying, like, an agent could offer us a better example. An agent can come to the tail and be like, listen, I was an interior designer. I am phenomenal at helping people get their homes ready for sale. Like they should focus on that. No. Their gifting there you go. And then when they get to the point where they have to do the paperwork and the offer technology and be like, listen. And thank God there's there's so-and-so at the office who helps me with my paperwork, and there's offer in that helps me with the offer, because, listen, it's Mrs. Seller. If I do the world's best job at getting your house ready and then don't help you pick the right offer. Kind of worthless. Right? So that self-awareness to know your so you can be confident in who you are. But it's not all about you. It's like it's about this person who's life event is happening, which I think that's the heart of all real estate agents. They actually think that way. It just can come across a little confusing because we're we're trying to say, hey, pick me. I'm the person that has the thing that you need to move your life forward. Yeah, I, I've heard so many stories, you know, from the hundreds of agents set of used offering, there's so many, examples when they show up to a listing appointment, they actually have, like, here's offer in in their little presentation. They have like a slide of saying, here's how, here's our offer delivery system. Yep. Here's how we're going to communicate. Here's our we're going to be on the same page together. Here's how I'm going to help you. Here's how I'm going to share information with you. Just, you know, the quick one minute overview of what it's like, to, to use this technology for them so they have that better experience. And as you talked about, you know, their experience, is going to be one that like you and the you as the real estate agent and the customer or the seller are going to be on the same page. Tell me, tell me, some examples of on walking through the offer, like where you say, hey, we're on the same page. We're not actually like because because you can be against one another. I guess this is what I'm trying to say. Like you, you've shared experiences with me before about how you've seen stories about how the agent and the customer are like, oh, the customer wants to set it at this price. But then the customer is saying, well, the agent is is not doing their job because we're not getting in their offers and there's some back and forth. How has our friend helped you feel like you're on the same page, or the seller feel like you're on the same page with them? Well, because the because the when the buyer's agent submits an offer, it goes directly to the seller, okay? It eliminates the question mark of was I organized? Did I see it at the right time? Did I take too long to communicate it? Did I now you can toggle that off and on. But most people it's like, hey, I want them to have this information. So what it does effectively is allow the seller to see that the market is speaking. Hey, we gave you all the information still your house. You're going to get to decide what you list it for. Our our job is to market it, make it look beautiful, get people in the door. But at the end of the day, the house is going to sell the house. So offer in allows these sellers to get a look under the hood. It's like Chipotle. They can see through the glass. They're not mixing and matching all the stuff, but they're watching it. And so they can now see like you know, when the offer comes through. And if you want to be an on top of it agent and you're like, send a quick text. Hey, that's so cool. That's like having, like, clean, metal around the Chipotle line. Or are you at a Chipotle line where it's like a total disaster? I mean, because there's definitely both been there. Yeah. Me too. So so it's like they are. So when there's no offer that comes through and there's all this feedback that says, hey, you know, this house is dirty or this house has like, you know, it's overpriced or whatever, that, that it allows the seller to join with the agent looking at the problem and then being on the same team, like, hey, how are we going to solve this problem? Not, I'm in the dark. I don't know what's happening. That's the seller agent. Also like crap. I told him this thing was overpriced. Now it's like we're against each other. So offering allows us to like, be together, solving the problem for the seller the way it should be so we can move their life forward. There are so many technologies out there, so many different things to do and to use from lead generation all the way through the process. But when we're looking at a customer engaged, yeah, this is this is what the business is. It's a customer. It's about the customer selling their house. But all these technologies exist in real estate that aren't necessarily about the customer. Offering is the one piece that really does make it the experience about the customer. It allows the agent to truly have a competitive advantage in those situations. So, you know, in wrapping up, it's a very crowded market. Obviously, you know, finding the edge is critical. And we talked about some deep stuff. You know, we talked about some, you know, the more like, you know, the, again, technology and some nuts and bolts of that, which is the technology itself is not emotional. Right. But this whole experience is extremely emotional. Yeah. So leveraging technology helps decrease some of that emotion. And helps helps the agent, hopefully be a little bit more competitive in their, their situation. So. Yeah. Well and, you know, not only just more competitive and I know we have to wrap this up here, but like it's both right. This is so good for the customer. But I can't express enough how good it is for the agent. And I think when, you know, in our culture, taking care of yourself is different than being selfish, right? So, like, it's like knowing yourself, knowing your limits and understanding how to take care of yourself, whether it's what you're eating, whether you're exercising, what you're eating, like what you're doing to like, to like, take care of yourself allows you to come to the table the best for your client, for your wife, for your kids, whatever. And so, you know, eliminating the chaos out of your life on these is a real estate agent on this offer process is a form of self-care. It allows you to like, take a breath, recognize that this chaos is now order and you can trust it and focus on taking care of yourself so you can take care of other people. If you don't have something to give, if you don't, if you don't take care of yourself, you're not gonna have anything else to give anybody else. That's good. Can you imagine a carpenter showing up at your house without a tool belt? Right? Right. It's essentially like, hey, yo, I'm going to show up. Hey, I'm. I'm the magic here. I'm going to make this whole thing happen versus saying, hey, I have great people around me. I have great technology around me. I can use this one for this situation, that one for this. And, you're you're more well-rounded. You're actually able capable of doing your job in a better way. Yeah. Yeah. Well, I love it. Thanks for for thanks for a deep conversation. And, you know, with offering, you can make a competitive edge without even saying a word. And that's why we love it. Because it helps create a great client experience who's talked about even more importantly, creates, you know, this great well-being for the agent. So thanks for joining us. See how the next one.