
Beyond Innovation
The Beyond Innovation Podcast hosts frank conversations with leaders from B2B technology-driven organizations which make innovation a reality. Change-makers, complex problem solvers, designers, engineers, and strategists sit down with OCTO's founder, Justin Sirotin, to talk through their experiences and approaches to innovation, experimentation, leadership, strategy, systems thinking, and growth. You'll hear how they get comfortable with the uncomfortable, connect the dots, and embrace risk. Join us as we go Beyond Innovation to explore real-world examples, personal stories, and insights to inspire, entertain and inform.
Beyond Innovation
System Thinking and Why it Matters
In this, Justin Sirotin and Lynn Rakowsky dive into the world of systems thinking. They talk through examples of both successful and broken systems, how systems thinking is used today at OCTO Product Development, and why it matters when building anything complex. They also break down practical ways to apply it in your own work or company, with tools and techniques that help you see the bigger picture and make smarter decisions.