Join hosts Jack and Jess as they sit down with Pierre Herubel, a B2B marketing specialist and the mastermind behind the Authority First framework. 

In this episode, you’ll learn:

• Why personal branding builds trust and visibility in B2B marketing
• How the Authority First framework helps you lead with expertise
• Why video and B2C-style strategies are changing B2B marketing
• Simple ways to capture demand with consistent, multi-platform content

Whether you're brand new to SEO or a seasoned digital marketer, this episode is full of straight-talking advice and practical branding strategies you can actually use.