Building Loved Businesses

Creating Experiences People Love: Lessons from the Washington Pavilion

Nathan Schock

In this conversation, Darrin Smith, CEO of the Washington Pavilion, discusses the unique blend of arts and sciences at the Pavilion, his journey in transforming its culture, and the importance of focusing on guest experience. He shares insights on measuring customer feedback, training staff, and setting ambitious goals for growth and diversification. The Pavilion aims to be a regional hub for entertainment and education, continually evolving to meet community needs while ensuring a positive experience for all visitors