The Pixl Marketing Show
The Pixl Marketing Show is the podcast for real estate media pros who are ready to stop winging it and start growing a real business.
Hosted by Pete Stagl — founder of PixlCRM and creator of the Pixl Marketing Method — each episode breaks down proven strategies to help you attract better clients, retain them longer, and scale with systems that work.
You’ll hear real-world case studies, solo episodes packed with tactical advice, and interviews with business owners applying the framework to grow smarter and faster.
Whether you’re a solo shooter or building a full team, this show will give you the tools, mindset, and marketing game plan to grow on purpose — not by accident.
📘 Want the book that started it all?
Grab your free copy at pixlmarketingmethodbook.com.
The Pixl Marketing Show
E26 - Know Your Numbers: Bookkeepers vs Accountants vs CPAs (And What Real Estate Media Owners Actually Need)
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Most real estate media business owners think their numbers are handled… until tax time hits or cash flow gets tight.
In this episode of The Pixl Marketing Show, Pete sits down with his wife, Deaubry Stagl, and her business partner Robin Harris of Servant HR & Accounting to break down one of the most misunderstood topics in small business:
👉 What’s the difference between a bookkeeper, an accountant, and a CPA — and when do you actually need each one?
You’ll learn:
- The real role of a bookkeeper (and what they don’t do)
- How an accountant helps you make better business decisions
- When a CPA matters — and when they don’t
- The key financial reports every media business owner should review
- Why “handing it off and hoping for the best” can quietly hurt your business
- Common mistakes real estate photographers make with payroll, taxes, and contractors
If you’re growing from a solo shooter into a real business — or already managing a team — this episode will help you stop guessing and start making decisions based on real numbers.
If you'd like to sit down and go over your numbers with the Servant HR & Accounting team you can book a call on their website: https://myhraccounting.com
Thanks for listening to The Pixl Marketing Show — where we help real estate media pros go from random acts of marketing to predictable, repeatable growth.
Want the full system? Grab a free copy of The Pixl Marketing Method — it’s a 200+ page book that walks you through the exact 9-step framework we talk about on this show.
👉 Get yours at www.PixlMarketingMethodBook.com