Spotlight

Confidence Through Lenses – Brianna Erickson on Vision, Style & Client-Centered Eyewear

William McLeod Episode 19

When was the last time your glasses truly reflected you? In this heart-forward episode, Brianna Erickson, founder of Framed Reverie, shares her journey from traditional optician to mobile eyewear visionary. Whether she’s serving seniors, professionals, or everyday visionaries, Brianna brings more than frames—she brings confidence, connection, and customization.

This episode matters because it reminds us how something as “small” as eyewear can transform how we feel, show up, and see the world—literally and metaphorically.

🔍 What you'll learn:
• Why Brianna took the leap into mobile eyewear and what fuels her passion
• How vision care can be deeply personal, emotional, and transformative
• Insights into serving seniors and professionals through mobile services
• The importance of curiosity and trust in the client experience
• How eyewear connects to personal identity and self-expression
• Simple but powerful tips for lens care and style selection

📍Recorded at PodcastCrew Studio, Robbinsdale, MN

🧠 Guest Bio:
Brianna Erickson is a licensed optician and the founder of Framed Reverie, a mobile optical boutique redefining how people buy glasses. With 16 years in the optical industry, Brianna brings personalization, empowerment, and top-tier care to homes, offices, and communities across Minnesota.
🔗 LinkedIn

📣 #eyewearstyle #womeninbusiness #personalbranding #mobileoptician #visioncare #entrepreneurship #creativity #confidence #selfexpression #minnesotabusiness

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