Founders & Friends
Founders & Friends is where interior designers and creative entrepreneurs come for real conversations about building a business—and a life—that feels good.
Hosted by a designer-turned-founder, each episode dives into honest, behind-the-scenes stories from industry leaders, creative thinkers, and bold business owners who are shaping the design world on their own terms. We talk about the big wins, the hard lessons, the financial truths, and the messy middle of entrepreneurship.
Whether you're just starting out or scaling something big, this podcast is your reminder that you're not doing it alone—and that success can look a lot of different ways.
Come for the insights, stay for the community. This is Founders & Friends—where business gets personal, and conversations get real.
Founders & Friends
11. Motherhood, Marketing, and Everything In between of Business With Kate Greunke
In this episode of Founders & Friends, Ronniesha Rivera sits down with Kate Greunke, founder of The Socialite Agency, to talk about the real journey of entrepreneurship—the grit, sacrifice, and resilience it requires.
Kate shares how early influences shaped her path, why she walked away from traditional employment, and how rebranding her business unlocked long-term scalability. Together, she and Ronniesha dive into the power of niching down, the emotional rollercoaster of entrepreneurship, and the often-overlooked realities of naming, marketing, and scaling a business.
The conversation also touches on the deeply personal side of entrepreneurship: balancing motherhood with business, leaning into faith during seasons of uncertainty, navigating postpartum anxiety, and building the support systems every founder needs to thrive. Kate’s story is one of resilience, strategy, and surrender—a must-listen for anyone building a business while balancing real life.
You can find Kate at https://www.katethesocialite.com/
Mentioned on the episode:
Laura Doyle: The Empowered Wife (Book)
This Episode was brought to you by Vetted by Design
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