DEEP DIVE for BESTSELLER

#015 Start with Why: Leading with Purpose and Inspiring Movements (Episodes 6-10)

DEEP DIVE cast team Season 2

Building on the foundational Golden Circle, this series explores how to apply your "Why" to the real world. Learn how great leaders use their purpose to reach a tipping point and ignite mass movements. Through compelling case studies of companies like Apple and Southwest Airlines, we'll see how a clear "Why" translates into inspirational leadership, a thriving culture, and a lasting legacy. This is your guide to moving from knowing your purpose to leading with it.

Episodes in This Collection:

  • Episode 6: The Tipping Point – How to Inspire Action and Movement [00:00]
  • Episode 7: The Apples and Microsofts – Case Studies in Starting with Why [06:58]
  • Episode 8: The Leadership Litmus Test – Why True Leaders Inspire [12:16]
  • Episode 9: The Right People – Hiring for Why and Culture Fit [18:20]
  • Episode 10: Sustaining the Why – The Courage to Stay True [24:50]