The Ignite Podcast
Where executives discuss strategic marketing to spark growth and profitability
The boardroom to happy hour conversation where professional services leaders share the bold moves, real lessons, and marketing truths behind scaling smart in a legacy-driven industry. Hosted by the founder of Heat Strategic Agency, each episode uncovers how strategy - not just sales - drives sustainable growth in firms that want to lead, not follow.
We go beyond buzzwords to explore how strategic marketing empowers executive leadership, transforms go-to-market motion, and positions businesses to win in increasingly complex, regulated, and trust-sensitive markets.
The Ignite Podcast
The Scalable CEO: with Scott Johnson
If you’re a CEO, founder, or growth-stage leader looking to scale without burning out—or build a business that thrives beyond you—this is the conversation you’ve been waiting for.
Our guest is someone founders and CEOs call when growth starts to feel harder than it should. Scott Johnson is a seasoned CEO advisor, board director, investor, and former CEO himself—with over 30 years of experience helping companies break through plateaus, scale profitably, and build businesses that are not just successful—but sellable.
He’s led and exited companies, advised VC and PE-backed ventures, and brings the kind of clear-eyed strategic guidance that cuts through complexity. Scott’s expertise spans healthcare, technology, real estate, and digital innovation—and he’s obsessed with turning vision into execution, and execution into value.
What sets Scott apart isn’t just his track record—it’s the way he brings structure, accountability, and strategic clarity into the founder journey. Whether it’s aligning leadership, building operational discipline, or preparing for exit, he knows how to install the fundamentals that create lasting impact.
Where executives discuss strategic marketing to spark growth and profitability