The Ignite Podcast
Where executives discuss strategic marketing to spark growth and profitability
The boardroom to happy hour conversation where professional services leaders share the bold moves, real lessons, and marketing truths behind scaling smart in a legacy-driven industry. Hosted by the founder of Heat Strategic Agency, each episode uncovers how strategy - not just sales - drives sustainable growth in firms that want to lead, not follow.
We go beyond buzzwords to explore how strategic marketing empowers executive leadership, transforms go-to-market motion, and positions businesses to win in increasingly complex, regulated, and trust-sensitive markets.
The Ignite Podcast
Transforming Financial Accounting: with Meltrice Sharp, CPA
If you're a founder, an operator, or someone leading through complexity, Meltrice’s insights will challenge the way you think about financial leadership and its role in creating long-term value.
Today’s guest is the embodiment of financial leadership with purpose: Meltrice Sharp, Managing Partner at CLE Consulting Firm and a powerhouse in accounting, procurement strategy, and inclusive economic impact.
From Big 4 beginnings to C-suite boardrooms, Meltrice has spent her career transforming financial operations—not just to drive performance, but to build businesses that scale sustainably and equity. Whether she’s implementing enterprise systems, advising Fortune 500s, or reshaping supplier diversity programs, she brings a sharp eye for process and a deep commitment to results.
In this episode, we go deep on the role of finance in growth strategy, what people get wrong about the CFO function, and how marketing—and brand—play a vital role in trust, transformation, and traction.
Where executives discuss strategic marketing to spark growth and profitability