Ep. 03 Bonus: China Fills the Soft Power Vacuum

Understandable Insights: Information to Intelligence with Sue Gordon

Understandable Insights: Information to Intelligence with Sue Gordon
Ep. 03 Bonus: China Fills the Soft Power Vacuum
Jul 31, 2025
Sue Gordon & Eric Koepp

In this bonus episode of Understandable Insights, Sue and Eric discuss China's increasing influence within multilateral organizations like the United Nations through strategic funding, staffing, and diplomatic coalitions. Amidst U.S. retrenchment from these bodies, the conversation explores the implications of China's investments in global institutions like the WHO and ITU and how this shift affects international norms and U.S. strategic interests. They also touch upon the challenges the U.S. faces in countering China's strategic positioning without adequate expertise and investment, highlighting a need for reassessment of U.S. global leadership roles.

Timestamps: 

0:00 Introduction to Understandable Insights

01:11 The Concept of Soft Power

04:48 Global Reactions and Implications

06:31 US Response and Strategic Considerations

11:56 Conclusion and Final Thoughts

About:

Welcome to “Understandable Insights: Information to Intelligence with Sue Gordon” — the national security podcast that provides you an elemental understanding of the world as it is, not how you prefer it to be.

Each week, Eric Koepp — a former Marine, father, and entrepreneur — sits down with the Honorable Sue Gordon, the nation’s former top career intelligence officer. Together, they break down the headlines shaping our world and ask what they really mean for citizens, leaders, and institutions.

From armed conflict to emerging tech, foreign interference to the resilience of democracy — this is where raw information becomes real intelligence. Unfiltered. Candid. Unapologetically clear.

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