Driven for Success
Driven for Success is a podcast for trucking company owners and executives running 20–80 truck fleets who want to scale without chaos.
Hosted by Mike Ritzema, founder of Superior Trucking Payroll Service, the show focuses on what actually breaks as fleets grow—and how strong operators fix it before constant firefighting takes over.
This isn’t a motivational show and it’s not theory-heavy. Each episode is grounded in real patterns seen across hundreds of trucking companies, covering topics like:
- Where complexity quietly creeps in as you scale
- What to standardize—and what not to
- Why payroll, pay clarity, and systems become retention issues
- How to build infrastructure that supports growth instead of relying on heroics
The goal is simple: give you practical ideas you can apply immediately to run a calmer, more profitable operation.
If you’re building a trucking company that needs to work without you carrying everything on your shoulders, this show is for you.
Driven for Success
5 Smart Ways Small Trucking Companies Can Use ChatGPT to Save Time and Run Smoother
Think AI tools like ChatGPT are just for big companies? Think again. In this episode of Driven for Success, Mike Ritzema shares six practical ways small trucking companies can use ChatGPT right now to save time, reduce stress, and run their back office more professionally.
You’ll discover how ChatGPT can:
- Draft and polish emails and driver texts 🚛
- Build checklists and SOPs for payroll, dispatch, and compliance 📋
- Create driver ads and social posts that look professional online 📣
- Write clear policy explanations for your drivers ✍️
- Role-play tough conversations so you’re ready before you pick up the phone 🎙️
- And even evaluate your website from a shipper’s point of view 🌐
Whether you’ve got 5 trucks or 20, these AI-powered shortcuts will help you look more professional, save valuable time, and keep your drivers and partners happy.
👉 Subscribe to Driven for Success for more strategies to help small fleets run smoother and grow stronger.