.jpg)
Profiles In Aesthetics
Behind every flawless before-and-after photo is a professional who’s questioned if they even belong in aesthetics.
Maybe you’ve had the same thoughts, wondering if you’re the only one struggling, if you’ll ever feel truly confident with a syringe in your hand, or if everyone else has it all figured out.
That’s why Profiles in Aesthetics, hosted by Lonny Green, MD, was created. This isn’t another surface-level aesthetics podcast. Every episode delivers real, unfiltered conversations with top injectors, medical spa owners, and other aesthetic professionals who’ve faced, and overcome—the same challenges you’re navigating. While every story is unique and every journey different, they all share one thing in common: the people you admire today once felt uncertain, unclear, and a little bit scared, just like you.
On this one-of-a-kind podcast, guests open up, go deep, and share their struggles—along with how they overcame them.
What We’ll Cover in Future Episodes:
- Injector education for every career stage, from new nurses to advanced practitioners
- How to stand out in a crowded aesthetics market without chasing every trend
- Navigating patient concerns about looking “overdone”
- Creating a sustainable med spa business model that supports your lifestyle
- Staying ahead of aesthetic industry trends without falling for the hype
This Is for You If:
- You’re a nurse injector, PA, NP, MD, cosmetic doctor, dermatologist, plastic surgeon, or medical aesthetician looking to grow
- You own or manage a med spa and want proven business, marketing, and leadership strategies
- You want mentorship that’s practical, real, and not tied to selling a product or course
- You believe in integrity, artistry, and creating results that help patients feel confident
Whether you’re just starting your career in aesthetics or have years of injecting behind you, this podcast provides the mindset shifts, tactical strategies, and real-world encouragement to take your work—and your business—to the next level.
Subscribe & Follow
Don’t miss an episode. Follow Profiles in Aesthetics on your favorite podcast platform and turn on notifications so you never miss an insight.
Connect With Us on Instagram
Follow@ninjainjector and @profilesinaesthetics for episode previews, guest highlights, and unfiltered industry content.
Join the Conversation
We want to hear from you! Send us your questions, topic ideas, or guest suggestions via DM or email at info@ninjainjector.com.
Hosted by:
Lonny Green, MD – injector, educator, and advocate for real, unfiltered conversations in aesthetics.
Profiles In Aesthetics
What 30 Years in Botox, Fillers & Med Spa Leadership Taught Matt Toronto
In this episode of Profiles in Aesthetics, host Lonny Green, MD (@ninjainjector) sits down with Matt Toronto, entrepreneur, med spa owner, and industry leader with over 30 years in aesthetics. Matt shares the highs, the mistakes, and the lessons that shaped Mint Aesthetics into one of the most respected med spas in Kansas City.
From surviving the 2008 crash to redefining leadership through generosity and joy, Matt’s story is packed with insights that every injector, med spa owner, and aspiring aesthetic professional needs to hear.
If you’re looking for real talk on Botox, fillers, injections, med spa leadership, and building a sustainable aesthetics business, this episode will light the way.
Timestamps with Open-Loop Fascinations
- [12:06] Who is Matt Toronto, really? The surprising mindset that shaped his career overnight
- [26:44] Matt’s biggest “oops” hiring mistake—and how it nearly cost him his best team members
- [48:34] The darkest time in his personal journey, and how it redefined the way he shows up as a leader
- [60:58] Why dabbling in injectables or med spa ownership is the fastest path to failure (and what to do instead)
- [1:07:26] If Matt could change one decision in his life, would he? His answer might surprise you
Topics Covered
- Building resilience in aesthetics and business
- Botox, fillers, injections, and what truly differentiates practices
- Med spa leadership and staff culture that lasts decades
- Surviving financial downturns in aesthetics (and thriving after)
- Mistakes every injector and owner must avoid
- Community involvement as a growth strategy
Guest: Matt Toronto / MINT Aesthetics
Matt Toronto is the driving force behind MINT Aesthetics and AesthetiCare, a leading training and consulting company in the medical aesthetics industry. With roots dating back to 1996 in aesthetics and a track record of double-digit growth, Matt brings decades of business strategy, clinical experience, and team-building insight to the table. MINT Aesthetics
Follow Matt & MINT Aesthetics:
- 📺 YouTube: MINT Aesthetics Channel
- 📸 Instagram: @mintaesthetics
- 📘 Facebook: Mint Aesthetics Group
- 🔗 LinkedIn: MINT Aesthetics
- 🌐 Website: mintaesthetics.com
Hosted by: Dr. Lonny Green (@ninjainjector)
Stanford-educated, Harvard-trained physician, injector, and mentor.
Founder of "Profiles in Aesthetics", Dr. Green is passionate about fostering authenticity, confidence, and real growth in the aesthetic industry.
📱 Instagram: @profilesinaesthetics
🎧 Subscribe & Follow
Don’t miss an episode, follow Profiles in Aesthetics on your favorite podcast platform and turn on notifications so you never miss the latest insights.
📱 Connect With Us on Instagram
Follow @ninjainjector and @profilesinaesthetics for behind-the-scenes content, guest previews, and aesthetic industry updates.
💬 Join the Conversation
We want to hear from you! Send your questions, topic requests, or guest suggestions via Instagram DMs or email info@ninjainjector.com.
Hosted by: Lonny Green, MD – injector, educator, and advocate for real, unfiltered conversations in aesthetics.