Intellectually Curious

Propinquity: How Proximity Designs Our Relationships

Mike Breault

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0:00 | 5:05

We dive into the science of nearness—propinquity—showing how where we sit, walk, and scroll can predict who we befriend or fall in love with. From MIT’s Westgate stairwell study to today’s digital feeds, explore functional distance, the mere exposure effect, and how architecture and algorithms shape our social lives—and how you can design your own luck in relationships.


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