The Marketing Intervention
The Marketing Intervention is a weekly podcast where real marketing problems get solved in real time. I’m Jacinta Gandy, agency founder, branding and marketing strategist, and each week I dive into the challenges founders, CMOs, and small business owners are actually facing. You’ll get practical strategies pulled from my work with seven-figure businesses and elite brands, plus insights you can put to work right away. My goal is to make marketing clearer, less overwhelming, and a whole lot more effective.
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The Marketing Intervention
003: Do I double down on Instagram or is it time to expand onto other platforms?
Instagram used to be the growth engine for wellness and beauty brands but what happens when the likes, views, and DMs dry up?
In this episode of The Marketing Intervention, I’m answering Tanya’s question about whether her Albuquerque-based med spa should double down on Instagram or expand to TikTok as she prepares to launch a cannabis skincare line.
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