 
  Strength in Numbers with Marcus Crigler
Strength in Numbers with Marcus Crigler is the #1 podcast for real estate entrepreneurs who make good money but struggle with cash flow, tax planning, and building real wealth. If you're tired of living deal to deal, wondering where your money goes, and paying too much in taxes, this show will transform how you manage your real estate business finances.
Host Marcus Crigler, CEO of BEC CFO Services, helps real estate investors escape financial stress by implementing proven wealth-building systems, advanced tax strategies, and cash flow management techniques that turn chaotic finances into predictable profit machines.
Real estate wholesalers, fix and flip investors, and rental property owners making six or seven figures but still living paycheck to paycheck will discover how to stop constantly chasing the next deal. If you're overwhelmed by bookkeeping, financial management, and paying massive tax bills without knowing how to reduce them legally, you're ready to stop surviving and start building generational wealth.
Every episode delivers actionable strategies on real estate tax planning, business cash flow optimization, wealth building for entrepreneurs, and financial systems that create freedom. Learn real estate tax deductions, legal tax avoidance strategies, cash flow forecasting, business budgeting for real estate investors, profit and loss analysis, entity structuring for tax benefits, and wealth building strategies beyond closing deals.
Most real estate entrepreneurs focus on deal flow but ignore money flow. They hire accountants who only file taxes instead of providing proactive tax planning. Marcus shows you how to keep more of what you make, reduce your tax burden legally, and create financial systems that work whether you close one deal or ten deals per month.
Listen to case studies of real estate investors who've saved $50K+ in taxes annually, built seven-figure net worth, and achieved financial freedom. Learn from entrepreneurs who've transformed their businesses from cash-hungry operations into wealth-generating machines.
This isn't just spreadsheets and tax codes. It's about creating a real estate business that supports your lifestyle, reduces financial stress, and builds lasting wealth. Marcus addresses the mindset shifts, business systems, and financial habits that separate successful real estate entrepreneurs from those stuck in survival mode.
If you like The BiggerPockets Money Podcast, Money Rahab with Nicole Lapin, The Dave Ramsey Show, or The Rich Dad Radio Show, you'll love Strength in Numbers.
Subscribe now and join thousands of real estate professionals who've discovered that true wealth doesn’t come from closing more deals, but from keeping more of what you make. Stop living deal to deal. Start building wealth that lasts.
Strength in Numbers with Marcus Crigler
Episode 8: The Purpose-Driven Business Model That Creates Real Wealth (Not Just Revenue)
Most entrepreneurs start a business to generate income. But what if your business could do more, serve your family better, strengthen your marriage, and create real impact in the world?
In this episode, Marcus Crigler sits down with Mika Self, founder of American Home Buyer in Houston, Texas, to talk about how purpose, faith, and financial clarity come together to build lasting wealth.
Mika shares how he stayed in business for over 25 years, the crucial role his wife played in that journey, and how his company uses profits to support causes. You’ll also hear practical lessons on managing money as an entrepreneur, leading your home well, and creating a purpose-driven business.
You’ll Learn How To:
- Build a financially stable business that supports your family and your mission
- Lead with faith and purpose without losing focus on profit
- Use consistent income to strengthen your marriage and reduce stress
- Create a giving culture in your company that inspires your team
What You’ll Learn in This Episode:
(04:07) The early struggles, lessons, and first $100 profit that started it all
(06:55) The deal that gave him the courage to continue with his journey
(08:00) How surviving 2008 shaped his business for long-term success
(11:51) The key to business longevity: a supportive spouse
(14:47) Why emotional and spiritual support matter more than tactical advice
(17:20) The “4 Ps” every man should live by: Priest, Prophet, Protector, Provider
(17:31) Be a protector: Protect your home and your wife's heart
(18:10) Be a provider: Women need security
(20:32) How consistent income creates peace in marriage
(21:54) Debt destroys marriages
(23:12) The mindset shift from buying “dream cars” to funding lasting impact.
(24:58) How Mika’s son is now carrying forward the same giving mindset
(26:15) The creation of AHB Cares and how his team joins the mission
(27:00) Real stories of giving back
(32:17) Mika's advice: Reflect and find your sustaining passion
Who This Episode Is For:
- Entrepreneurs who want their business to serve a bigger purpose
- Real estate investors who want to connect profits with passion
- Business owners who are seeking a balance between success and family
- Leaders who want to create a lasting impact through their work
Why You Should Listen:
If you’ve ever wondered what wealth really means beyond money, this episode will make you rethink your definition of success. Mika shows how to build a business that not only supports your life but also changes lives.
Connect with Marcus Crigler:
- Website: https://beccfo.com/
- LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7
- Facebook: https://facebook.com/marcus.crigler
Connect with Mika Self:
- Website: https://www.americanhomebuyer.us/
- LinkedIn: https://www.linkedin.com/in/mikabself/