Strength in Numbers with Marcus Crigler

Episode 28: Your Turnover is Killing Your Profit (And Here's How to Fix It)

Marcus Crigler Episode 28

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0:00 | 11:25

Most business owners think turnover is just part of the game. Most people don't know, this mindset is quietly destroying profitability.

For this episode, Marcus Crigler shares a real, behind-the-scenes look at how core values drive hiring, firing, culture, and long-term retention inside his own company. He explains why peer-driven accountability is one of the most overlooked tools for reducing turnover, strengthening culture, and building a team that actually wants to stay.

Listen and enjoy the show!

You’ll Learn How To:

  • Reduce employee turnover without overpaying
  • Build a culture your team buys into
  • Use core values as a real decision-making tool
  • Identify long-term team members early

What You’ll Learn in This Episode:

(01:27) How the BEC CFO uses just three core values to run the entire company

(02:44) The TOP framework: Truth Teller, Others First, Pursuit of Excellence

(04:49) How peer-voted core value awards reinforce culture

(07:00) Why core values act like a “cheat code” for retention

(08:32) How your team can help you identify bad fits faster

(09:23) What it means when someone never gets a core value vote

Who This Episode Is For:

  • Business owners who are dealing with constant employee turnover
  • Leaders who are trying to build a strong remote or distributed team
  • Entrepreneurs who want a better culture without more complexity

Why You Should Listen:

If you are tired of cycling through employees and watching profits leak through the cracks, this episode gives you a simple, practical way to fix the root problem.

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