The History of Advertising Podcast
The golden age of British advertising was more than just Mad Men and liquid lunches. Every week, the History of Advertising podcast reveals the stories behind the nation’s most celebrated adverts.
The History of Advertising Podcast
Taking down the competition (part 1)
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Jack Meggitt-Phillips, Judie Lannon
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Season 1
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Episode 1
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How do you compete against a competitor who is selling an almost identical product? In this episode, the History of Advertising Podcast speaks to Judie Lannon to find out how Persil first dealt with the thorny issue of Ariel.