CX Roundtable
CX Roundtable is where customer experience leaders, product innovators, and BPO executives meet to reframe how we think about support, retention, and growth. Hosted by retention strategist and industry leader Sarah Caminiti, this podcast brings together decision-makers from SaaS, AI, and service operations to answer the questions every CX team faces:
- How do you transform customer support from a cost center into a growth engine?
- What does AI actually mean for CX jobs and systems?
- How can BPO partnerships create scalable, sustainable success?
Each episode features candid conversations with executives shaping the future of CX — from help desk product VPs to founders of global outsourcing firms — giving you practical strategies, fresh perspectives, and real-world case studies you won’t hear anywhere else.
Whether you’re a CX leader, CEO, COO, or customer-obsessed founder, this is your playbook for building loyal customers and resilient teams in a rapidly changing landscape.
CX Roundtable
Finding Your Voice in CX Content Creation
Content has become the new currency of customer experience. But how do you find your voice, build credibility, and balance authenticity with brand alignment in an industry that’s still defining itself?
In this episode of CX Roundtable, host Sarah Caminiti gathers four leaders shaping the CX content space: Luke Jamieson (Operata), Mat Patterson (Help Scout, The Supportive), Matt Beran (InvGate), and Jen Weaver (Tettra). Together, they explore the messy, rewarding, and often vulnerable journey of creating CX content that actually resonates.
You’ll hear them dig into:
- Breaking into CX content creation and building confidence as a new voice.
- Why authenticity beats algorithms (and why AI can’t replace lived experience).
- Balancing personal brand vs. company brand when your name and employer are linked.
- The evolving role of evangelists, thought leaders, and creators in CX and IT.
- The real math of LinkedIn “virality” and why repurposing content isn’t lazy.
- How to stay consistent, avoid burnout, and make content creation a sustainable career.
From billboard campaigns to grassroots podcasts, these voices show what’s possible when CX professionals decide to share their knowledge publicly. If you’ve ever wondered “Who am I to create content?”—this episode gives you the roadmap (and the permission) to start.
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