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She Hit Rock Bottom During Deployment and Built a Business From It | Alejandra's Story
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When her husband deployed, Alejandra didn't just struggle, she hit a wall that most people never talk about out loud.
What started as the hardest season of her life, one that landed her in the hospital became the foundation for something extraordinary.
In this episode we sit down with Alejandra, military spouse and founder of Base and Bloom, a journal business born from her darkest moment. She opens up about what severe mental health looks like behind closed doors in military life, how journaling became her lifeline when nothing else could reach her, and why she turned her most painful chapter into a resource for other military spouses who are silently struggling.
This one is raw. This one is real. And this one might save someone's life.
If you have ever felt like you were drowning during deployment and didn't know how to ask for help, this episode is for you.
Content note: This episode contains discussion of mental health struggles and hospitalization. Please listen with care.
Hello everyone, welcome back to another episode of Face Buddies. I'm your host, Lei. If you're new to this podcast, this podcast is geared towards military spouses sharing their stories and just connecting via shared commonality. Today's a very special episode of Miss Alejandra here with me. She is a six-year military spouse and she has a business called Base and Bloom. And yeah, we're gonna go ahead and dive into that. Hi, Miss Alejandra. How are you? Great. Thank you for having me. Yeah, no, thank you for coming on. I'm so excited to have you. So, for those who don't necessarily know you just yet, tell me all about yourself. Who is Alejandra? And who was Alejandra before the military life? And who is Alejandra now? Tell me all that good stuff.
SPEAKER_01Okay, hi. My name is Alejandra and I'm 27 years old. I am a six-year military spouse. My husband is in the Navy. We have a little boy who's five. Grew up being quiet and just kept to myself because I was afraid to be me. I was definitely a people pleaser. So I've learned to navigate away from that, to focus more on myself. And that's what I'm inspiring other people to do. Before I felt like I moved here to Virginia because we're located in Virginia Beach, and I kept to myself. I didn't leave the house. I only went to work, took my son to daycare, you know, the normal things, but I never got to explore anything. I never reached out to other military spouses who were going through the same thing as I was. I was kind of just in my shell. And now I feel like I'm trying to reach more people, create a community here, because I think that's very important. I think it's almost normal for military spouses to move to their new location and then they're kind of just like, okay, I'm overwhelmed with I got to get my job if they're working and I got to, you know, get the house situated and all that stuff. And then they forget about having their own life outside of that.
SPEAKER_00I agree. I agree. So you've shared that your husband's deployment was one of the most mentally traumatic things that you have gone through. I remember our well, one of our first conversations, you shared that with me. What made that time so heavy for you?
SPEAKER_01I think it really started out with it was our first deployment. We didn't really know what to expect. And then all the unknowns that come with deployment. They have their preparing their trainings before deployment. And they always tell you, okay, well, we may not come back home. Like we may just deploy from here. So I think just the unknowns of really when's he coming home? Is he coming home? Trying to mentally prepare myself to get in a routine of being by myself, solo parenting. I think that's really like made me spiral almost.
SPEAKER_00So what did people not really see when you were going through that?
SPEAKER_01I think that my family was very aware because they would reach out to me and ask, what can I do to help? My parents would come visit a lot to help me with my son. My mom would stay with me a lot, last appointment to help me. And I think part of me as a person too is I didn't want to accept the help. I wanted to prove to people I could do it by myself when I shouldn't have done that. I should have been, you know, grateful for the help that was given to me.
SPEAKER_00So did you know in the moment that you were struggling, or did it kind of hit you after everything?
SPEAKER_01I think I like knew I was struggling and I was in denial about it.
SPEAKER_00Hmm. I feel like a lot of us can be put in that position, especially if you're a mom, if you're by yourself, your husband's going through a long deployment. I feel like a lot of us put us put ourselves in survival mode, and not a lot of us can not a lot of us have the mental bandwidth to think about how we are feeling right now, considering that so many of us have to deal with so many other external factors, you know? And so, of course, naturally one would be in denial, and then after everything is said and done, everything kind of hits you all at once. Like, oh, oh my god, I was struggling really bad. Now I have to deal with all these heavy emotions. And so what were what were some of the hardest moments and heaviest moments for you during that time?
SPEAKER_01I think the extensions really, really put a toll on me because you know, you know an extension is possible. You don't want to get your hopes up, oh, you know, they're coming down to I don't know, two weeks or whatever. And like in your mind, you're like, okay, I know I can't get excited about it, but like they may be home in two weeks, and like, wow, that's so exciting. And then an extension hits you, and it feels just like a slap in the face almost.
SPEAKER_00Yeah, exactly. I remember when my husband and I first started like dating and stuff like that. Not when we first started dating, but whenever we started taking each other seriously. If you want to know, if you want to know the rest of that story, watch previous episodes, but he was stationed in Bahrain and it was during COVID time, and so he was getting extended. I would say a total max, he got extended like at least 10 times. So he stayed an extra 10 months out there in Bahrain by himself. Most of his friends already had rotated out, and he had mentioned he had mentioned to me that it was probably one of the darkest times in his life because it's almost as though the military is just teasing. How was your day-to-day?
SPEAKER_01I think I was mainly on autopilot. I would wake up, get myself ready, get him ready, the baby. Then it was like daycare, then I go to my nine to five and then pick him up, then dinner, then it's bath time, and I'm in school too, so then I was doing homework and then go to bed and wake up and do it all over again.
SPEAKER_00I mean, it was literally non-stop. Like groundhog day, just keep going. And I I'm assuming that's how you coped with the day-to-day thoughts of him being gone and stuff like that, just keep being an autopilot and not even thinking about it. Yeah, and distraction, keeping myself busy. So I didn't have to think about it, I didn't have to deal with it. Besides your day-to-day, and of course, being a mom, which is a whole distraction within itself, how else were you distracting yourself?
SPEAKER_01I would pick up like little hobbies. Well, I don't know if you knew that, but I intend really hard to hyperfixate on stuff. So, like one weekend I painted my whole garage, and then I don't know, I was just doing random stuff that wasn't even filling my cup. I was just doing it just because.
SPEAKER_00Just to try it. But to be honest, I feel like sometimes just trying new things, even though it's not necessarily filling your cup in the moment, can be fulfilling within itself. Because who else can who else can say that they bedazzled 25 books? You did not? No, but I know a friend who did. Oh my gosh. I mean, they're beautiful after that. Yeah, but like little hobbies like that, little hobbies like that are freaking phenomenal to me. Because girl, what do you mean you made 25 candles in the span of a month? Yeah, I think things like that are just amazing because what the heck? That's so cool. Was there a time where you needed help? And if so, what did that look like for you?
SPEAKER_01Okay, so I was in therapy prior to deployment because I wanted to get ready for leading up to the deployment. My anxiety was heightened, my depression was high. So I kind of wanted to, you know, continue that. I did continue therapy, but I think again, being in denial, I wasn't fully truthful with my therapist at the time. And I did telehealth a lot because I don't have time to drive to the office and sit for an hour and then drive back to work. So I just did telehealth a lot, and I think that also helped me like hide things from her because she couldn't see me in person. What kind of things were you hiding? So I ended up, you know, when your spouse is deployed, you can't control much. And as like a strict type A person, I wanted to control everything. So I started controlling my eating, and I ended up getting an eating disorder. So I was definitely hiding that from her because she couldn't see me in person. I have grown, I'm doing you know, like phenomenal now, and that's why I want to just share my story.
SPEAKER_00That's why we're here. So what do you wish people understood about how much of a mental toll a deployment has on a military spouse?
SPEAKER_01I don't think people that have not gone through a deployment, and I don't say this with judgment, I say this because I truly believe it. But if you have not been through a deployment, I don't think you fully understand what it's like. It's not normal to be away from your spouse for six plus months. Some people can't even make it a weekend, and you know, so it hurts physically, it hurts mentally to have that person that you love that you are supposed to be with every day. You know, you're separated for a long time, so communication is hard. Ship Wi-Fi is not reliable, and I don't think people understand the aspect of that. You feel lonely.
SPEAKER_00Yeah. One of the biggest things about being a military spouse is the loneliness epidemic that is that has been that is present in our community. I feel a lot of us don't necessarily want to talk about it. I would why is it so taboo? Why is it so taboo? It's like the biggest elephant in the room. And then most of us are kind to one another. And so that makes the loneliness epidemic even worse. And that's why we're here. You and I and other military spouses that I've talked to who genuinely want to switch that narrative of like, hey, we're all going to the same thing, let's all hold hands and sing kumbaya. Come on, girls, let's let's let's do it. I mean, what what the heck's happening? So to close this chapter, looking back now, what would you tell that version of yourself going through that?
SPEAKER_01Give yourself grace. I think a lot of us are really hard on ourselves and we tend to put ourselves last. We want to take care of everybody else, but not take care of ourselves. And we're not only hurting ourselves, but we're hurting the other people around us. Because it affected, you know, the version of the mom I was, it affected my communication with my spouse, and you know, it it ultimately hurt myself too. So just give yourself grace.
SPEAKER_00Be kind to yourself, yeah. Absolutely. So that leads us to Bass and Bloom. So, how did Bass and Bloom come to life?
SPEAKER_01I wanted to make a journal that somebody could use during deployment that I wish that I had, something that's guided, and in it, I have different sections of pre-deployment, what to expect, checklists for you to do. I started with the Dear Deployment Journal, and then I've created mindset journals that guide you. A lot of them go through values, what you want as a person, so you can find really like who you are instead of this mask that a lot of us have created on ourselves.
SPEAKER_00So, were you journaling before you uh created Base and Blue?
SPEAKER_01I have been journaling for quite some time. I realized that guided journals were a little better for me because whenever I would just get a blank piece of paper, I would journal some, but then my mind would just start racing and racing, and I just kept writing more and more and more. And I feel like I was just dumping everything on a page and not, you know, I was spiraling at that moment. It wasn't okay, what can I just write down for today? What was hard? It was one thing that was hard instead of writing, okay, McDonald's messed up my order, and um coffee was terrible. And you know, I don't what was the main thing that made today hard?
SPEAKER_00Wow. Dear diary. Yeah. McDonald's got my order on for the third time. Yeah. That's that's something I would do, to be honest. That's totally something I would do. So at what point did you realize that not only is this not only is journaling helping me, but it could help others.
SPEAKER_01I just think, you know, I'm scrolling with TikTok throughout the day and I see people who are depressed, who have anxiety. And I think that we're more open to sharing stuff now than what we have been. But I think that journaling helps just because you have that space to write it down, a safe space to write it down. And then, like if you are in therapy, you can take your journal with you and you can, you know, show your therapist, talk to your therapist about everything that you wrote down. But that kind of leads back to again the guided part, I think is good because you're not overwhelming yourself and your nervous system with a bunch of information all at once.
SPEAKER_00I like that. I really do like that. So where does the name Bass and Bloom come from?
SPEAKER_01So honestly, I was just like, let me think of words because I geared towards military spouses, but I've since, you know, I have a journal for non-military affiliated people as well. So I'm like, where can I put in the military and growth and really, you know, make something cute, make something rememberable. So base, which that could be meaning where you're stationed at. Yeah. Um, if you're not military, where you live, where you're based at, or even where you're based at as a person, and then bloom because I want you to grow. My products are to help you to grow as a person and as an individual.
SPEAKER_00So, how do journaling help you process your emotions and everything along those lines?
SPEAKER_01I think a lot of things I process is by writing it down. If I write it down, it's not going to be stuck in my head for me to just keep going back and back and back on. I've even been told, okay, write it down, burn it, throw it away, crumble it, throw it away. You know, you don't think about it anymore. It's gone. You wrote it down, you got it out, it's gone.
SPEAKER_00That's really symbolic. And a lot of therapists do recommend journaling. You should probably journal. You're gonna see it. You're gonna see me, you're gonna see my name in one of your purchases. So were there days that just felt so hard and then you just had like I wouldn't say thousands of pages, but like multiple pages of you journaling.
SPEAKER_01Yes, and I think that's why I realized I can't just keep writing on a blank piece of paper because it's just making it's just making this long drawn out. I need to get all these emotions out, I need to get all these thoughts out, yeah. But I don't need to do it in one setting.
SPEAKER_00Were there days that journaling felt too hard? That you couldn't even get a word out.
SPEAKER_01I would say yes. I think if I'm not prompted to write about something, there were some days where I'm just like, I don't even know. I don't know what happened today. I was on autopilot, I couldn't tell you what I ate for breakfast. I don't even remember the drive to work. You know, it was kind of like maybe just that I knew what I wanted to write down, but I was almost too afraid to write it down.
SPEAKER_00I see. So do you think that journaling helped you throughout the entire deployment?
SPEAKER_01I think it helped me heal after more so than during. Because, you know, I don't want to be here to push positivity and you know all that stuff, but I do think that your mindset matters, and that's why I've created the mindset journals. And there is actual scientific proof that if you wake up in the morning and you say a positive affirmation, your brain is going to filter out the positive or filter in the positive information for it to stand out more to you. So if I'm waking up sad and waking up sad, oh today's gonna be terrible. You know, today's gonna be a bad day, then I'm gonna probably have a bad day.
SPEAKER_00That's so true. That's so true. I saw this one professor back in like I would say the 60s or something like that. It was a TikTok video. No, but TikTok TikTok University. No, but no, this one professor said that, like you said, there's scientific proof that if you change your mindset, your whole life is going to change. If you change the way that you think about things, your whole life and trajectory is going to change. So if you tell yourself, I'm going to be successful, I'm going to be successful, your life will mold itself after what you say. I don't think that people think or I don't think that people understand how powerful words are.
unknownYeah.
SPEAKER_00Words are, thoughts are. I don't think people understand that we're all connected and we're all scientifically, we're all made out of energy. Yeah and atoms. And so I feel like energy is connected to thought, and thought is connected to action, and action is connected to outcome. So with that being said, if you change your mindset, your trajectory will or your life trajectory will change. Yeah. In general. And I think that's beautiful, isn't it?
SPEAKER_01It is. And yeah, I think not a lot of people, like you said, think that deep into it. Mm-hmm. It's kind of mind-blowing if you really think about wow, if I wake up and say one thing every day, I'm gonna have a good day, I'm gonna have a good day.
SPEAKER_00Why do you think mental health struggles during deployment are so under talked about in the military spouse community?
SPEAKER_01I think a lot of people just don't necessarily want to talk about it. I think even mental health in general, there it's getting better, but there's a big stigma on it. I think that maybe people are afraid to tell people. I felt like I Didn't want to tell my husband necessarily how hard I was feeling, how hard it was on me with him being gone, because I just think about him. He's being away from me and my son or our son.
SPEAKER_00So you felt guilty. Yeah. So you felt guilty for struggling even though your husband was deployed. Right. And yeah.
SPEAKER_01I I think like it's sad almost to think about it. Like, wow, I felt guilty for something I should have not felt guilty about. I was obviously having a hard time. I'm allowed to have a hard time, and he's allowed to have his hard time because we're both going through yes, it's the same thing but differently.
SPEAKER_00Exactly. You're both human beings. Yeah. You're both human beings. You're struggling in your own specific way, and he's also struggling in his own specific way. Both of you are away from each other. It's never both of you against each other, it's both of you against a problem. So, and the problem is the military.
SPEAKER_01Important to say too that just because you think something is really hard or something is really easy doesn't mean it's the same for somebody else.
SPEAKER_00And never undermine other people's struggles just because they're not as and I quote that as yours. Everybody struggles differently. Everybody struggles differently, everybody has a different mindset, everybody copes with things differently. Some some of us cope with our trauma by laughing about it. Some of them, some of other people cope with their trauma by going to therapy. I do both. In your experience, what are some signs that military spouses should look out for and to basically just reach out? Your experience. Yeah.
SPEAKER_01My experience, you know, I was still doing the day-to-day. I still would get up in the morning, I would still, you know, brush my teeth and get a shower and all the things. But I think at the end of the day, it was my mind was like a war against itself. Everything was dark. I think whenever it got to a point of okay, like I need a break, and I feel like the only break I can get is if I went to the hospital. I think that was kind of like over, I was way beyond help at that point. Not way beyond help, but I was way beyond the point of where I should have asked for help more.
SPEAKER_00You went to the hospital and you got the help that you should have gotten towards the beginning.
SPEAKER_01Yes, and it actually wasn't even until my husband was home from the appointment whenever I did. Really? Yeah.
SPEAKER_00Wow. What kind of prompted you to say, okay, I need I need to go because I'm not getting the help that I need here.
SPEAKER_01I think that seeing him and him seeing me physically, because of course I didn't look the same. I had an eating disorder, and that took a big physical toll on my body. And he saw even just how easily I could cry when my anxiety was heightened, and he was like, something is wrong. Yeah. And not like wrong in a bad way, but like Ali, you can't keep doing this.
SPEAKER_00Yeah. So let's get you some help. And how how was that experience for you? Going to the hospital, getting the help that you need, and then coming back.
SPEAKER_01So I was lucky, and I actually got to do like an eight-hour program. So every day I would get to come home. Okay. But so I think that helped me out a lot because I was able to come home to my family. But I did take, I was off work for 12 weeks. Every day I would go to therapy, and it's an eight-hour intense therapy to get you back to you know your baseline. And it was hard on me. It was hard on my son. You know, he was used to me being around because my husband was gone. So now why is mommy gone all the time? And I think it's just mentally exhausting too. You're doing so much mental work for good reasons. You're mentally exhausted for good reasons, but you're doing so much mental work that it is just exhausting. You just want to come home and go to bed.
SPEAKER_00No, eight the eight hours of therapy seems very exhausting. And towards the end of that, what were your takeaways?
SPEAKER_01If I got to this point again, I would definitely do it again. But I also realized that I wasn't I wasn't the person that I wanted to be. I think that I like picked up traits, I picked up qualities of other people and just made it into a mold that wasn't even who I really was or what I really wanted.
SPEAKER_00Wow. So you rediscovered yourself towards the end. Yeah. I love that. I love that. Yeah. Um I'm glad that you got the help that you needed, and I'm glad that you came out of the other end happy, successful, and finding yourself in the way that you want to find yourself, not in the way that you thought you were finding yourself or fitting into that mold that you stated. What was it like turning something born out of a traumatic event into a beautiful, beautiful business?
SPEAKER_01I think it's rewarding for me. I, you know, pour my heart and my soul into my products because it hurts me seeing people struggle the way that I did. It hurts my heart and it makes me sad because I know how dark and I know how hard that it can get, and I don't want people to go through that. So I think it's been really rewarding for me. It's been a little difficult. You know, I got to think back to what I went through. What was my mindset then to try to get in the mindset of somebody that this would help? You know, what can I write down? What can I put into this? And even just the little details. It's all light-colored because light-colored makes you happy. And just the little detailings like I have a little butterfly because I even got a tattoo of a butterfly. You know, butterflies they blossom from a caterpillar, so you don't have to be the same person that you were. You can be a butterfly.
SPEAKER_00I love that. Was it scary putting something so personal out in the world?
SPEAKER_01I think at first it was, and I've shared some of my story on TikTok, but probably not in as much depth as I have recently shared, but at the end of the day, all I'm trying to do is help somebody. Because I want to say, just because I have healed and just because I have, you know, a better mindset than I've ever had doesn't mean that hard days don't exist because they seem to be. Exactly. And I will share them because I want to be transparent with everything that I do. So that's why I even have a blog, and I need to pour more into that. But I just want to be the true, honest me, right? And people can relate more to the hard days, I feel like, than the really good days, which is sad. But that's what I'm trying to do. I'm trying to, you know, help other people so that the hard days aren't overwhelming the good days.
SPEAKER_00Has there been a message from a military spouse that really stuck with you?
SPEAKER_01There was one review that I got for one of my mindset journals, and that really stuck with me because she said, Wow, like I've been a military spouse for X years, and I should have got this a long time ago. And I literally made a tears when I read it because I was just so happy that I could touch someone's life like that.
SPEAKER_00That's so beautiful. How does it feel knowing that you're helping other military spouses feel less alone during a time where loneliness is inevitable?
SPEAKER_01It feels good, and I think I just want to keep building on that. That's why I'm trying to make you know more connections and everything like that, because it feels good for me, and I would think too, on their end, it feels good knowing that hey, this person went through exactly what I went through.
SPEAKER_00So, how are you now compared to how you were during deployment? Completely different person, totally 180.
SPEAKER_01Yes, I'm currently on our second deployment, and he's been for seven months now, and I look at myself now and I'm like, I'm doing this, like and I'm doing this, and I'm doing good. Yeah, I'm so happy for you. Thank you. So it just makes me happy.
SPEAKER_00Wow, compare your first deployment to your second deployment, and it's a total 180. That's amazing. So, what tools do you essentially use to help during deployments besides journaling?
SPEAKER_01Besides journaling, I still do little hobbies here and there. But I get out more. I'm meeting new friends, I've even held an event, gathering other military spouses together. We made a little craft with our kids, and I love that. You know, really I'm trying to put myself out there more, and it's been fun, really. You know, not everybody I meet is, you know, my cup of tea, and that's fine. But I think I'm just having fun by using resources that I have. So, like I said, hobbies, getting out more, creating more events, creating a community, tick tock. I've been doing some TikTok. Yeah. Um just walking, walking outside, getting fun here.
SPEAKER_00I agree. I 1000% agree. So, what kind of advice would you give to another military spouse who's currently on a deployment and they're struggling mentally? Get help if you need help. What's one thing that you wish the military community kind of normalized a little bit more? We're not against each other. I feel like if a lot of us just came together and stopped the rivalry between each other, I feel like we could be stronger together. And yeah, so how in your in your opinion, how can spouses give themselves more grace?
SPEAKER_01I tell myself, don't beat yourself up. If you do something wrong, it's okay. You make a mistake, learn from it. But at the end of the day, you know, we are human beings, and we can't we can't just beat ourselves up because of different things. Give yourself grace, like I said earlier. You know, we only get one life.
SPEAKER_00I agree. I agree. So, shifting gears a little bit, to wrap this up, we're gonna play a game of would you rather? It's gonna be this is gonna be no, it's PG, it's PG, guys. Don't worry. Okay, so would you rather, would you rather journal? Okay, would you rather journal every day for five minutes? Every day for five minutes, or once a week for five hours for five minutes, five hours a lot. You're writing a book at that point. Literally, literally, but to be honest, I feel like I have bookworthy thoughts. You might okay. Would you rather PCS every six to twelve months or stay in a designated place for 10 years?
SPEAKER_01It's kind of easy for me. So we've been very lucky and we've never PCS. What? Yes, we have been in Virginia Beach for You're in Virginia Beach, yeah.
SPEAKER_00Um yeah, so his home. Are you in Oceana? Right now, yeah. You're in Oceana? Yeah, where what does he do? Aviation maintenance.
SPEAKER_01Uh yeah, okay. You're telling me your husband does the dogs, right? Yeah. Yeah. Shoot.
SPEAKER_00I feel like we could do that here. Right? You guys have never PCS'd. No, never. Wow. So I'm assuming you'd rather stay in one place or study. Yeah, yeah. I've almost made it. I feel like a type type A girlies are always like that. I'm I'm a type A girly. Like I need control over everything. Yeah. Yeah. Oh my god. I can't believe it though. Two type A girlies that married into the military. We should have known. What kind of advice would you give to a person that's listening to this episode who is going through the same things that you went through when you were struggling during deployment?
SPEAKER_01Seek help. You know, help is out there. And I will say your resources are going to be your best friend. Specifically, if you're going through an eating disorder. I know how hard it is to overcome that. And it is doable. And if you do have a relapse, it's okay. It's not the end of the world. You know, things do happen. But I think having a good support system is important too. Having a support system at home and then also having a clinical support system also helps.
SPEAKER_00That's amazing. Well, thank you so much, Alejandra, for coming on this episode of Base Buddies. Thank you so much for sharing your story. And thank you so much for opening a business such as Base and Bloom to help other military spouses during their mental health journey, which I think is amazing within itself because I feel like this community definitely needs it. Um, and thank you for staying and watching and joining us in this episode. If you found value in this episode, please don't forget to like, share, follow, and subscribe. Um, yeah, join us on another episode of Bass Buddies.
SPEAKER_02Bye guys.