Monte Carlo to Marlow
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Monte Carlo to Marlow
Becoming a Master Perfumer: From Auckland to Paris with Isaac Sinclair
Summary
In this engaging conversation, Isaac Sinclair, a master perfumer, shares his journey from New Zealand to Paris, discussing his collaboration with Agnes B on a new fragrance, the cultural significance of perfume in Brazil, and the integration of AI in fragrance creation. He emphasizes the importance of sustainability in sourcing ingredients and reflects on the evolving trends in the fragrance industry, including the rise of gender-neutral scents.
Takeaways
Isaac's early interest in fragrance in New Zealand
Collaboration with Agnes B was a unique experience.
The creative process for fragrances can take over a year.
Isaac's first fragrance inspiration came from his mother's scents.
Brazil has a vibrant fragrance market with unique cultural influences.
AI is being integrated into fragrance creation processes.
Sustainability is becoming increasingly important in the fragrance industry.
Fragrance trends often reflect broader cultural shifts.
Isaac's childhood memories influence his fragrance creations.
The future of fragrance includes more gender-neutral options.
00:00 Introduction to Isaac and His Work
04:52 The Creative Process Behind Agnes B Perfume
09:53 Isaac's Journey into the World of Fragrance
14:28 Training and Mentorship in Perfume Creation
19:19 The Role of AI in Fragrance Development
24:10 Sustainability and Ethical Considerations in Fragrance
28:53 The Future of Fragrance: Trends and Gender Perspectives
33:39 Personal Reflections and Future Aspirations
Keywords
fragrance, perfume, Agnes B, Isaac Sinclair, AI, sustainability, Brazilian perfume, olfactory, creativity, symrise, master perfumer, grasse
Isaac's Perfume available https://www.agnesb.com
https://www.symrise.com/scent-and-care/
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