
Scaling Station Podcast
Scaling Station Podcast features conversations with founders, operators, and leaders rethinking how the built world works. Host Will Rodosky explores the intersection of real estate, technology, and entrepreneurship — uncovering the strategies, setbacks, and stories behind scaling businesses that shape our communities.
Scaling Station Podcast
Digitizing Real Estate: The Hidden Value Inside Buildings | Matthew Schneider, Building | Scaling Station Podcast
What if the most valuable part of a property isn’t the land or the lease - it’s the invisible trail of data living inside it?
Matthew Schneider, Founder & CEO of Building, joins Scaling Station to dig into how real estate is finally being digitized — and why most of what’s happening so far misses the point. Recorded amid travel, trades, and even a COVID battle, this episode pushes past buzzwords to show how tech can genuinely reduce risk and unlock liquidity.
In this episode you'll hear:
- How Matthew pivoted from tokenized syndication to monetizing property data
- Why blockchain is about authenticity, not hype
- The real power of a digital twin: remote monitoring, predictive maintenance, investor confidence
- How certified, audited digital assets can command a premium
- A step-by-step playbook: organize, verify, automate
If you invest in, build, or underwrite real estate, this is your roadmap to making assets smarter, more transparent, and more liquid.
Connect: Matthew A. Schneider on LinkedIn | Listen to his podcast: Code & Concrete
#PropTech #RealEstate #DigitalTwin #Tokenization #BuildingTech #AssetData